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Qatar Consumer Electronics Report Q2 2016

  • April 2016
  • -
  • Business Monitor International
  • -
  • 54 pages

Includes 3 FREE quarterly updates

BMI View: We expect Qatar's consumer electronics market will continue to be lucrative for vendors overthe medium term, particularly for premium oriented vendors in areas such as flagship smartphones andtablets, hybrid notebooks and Ultra-HD or OLED TV sets. Large disposable incomes and a strongconsumption forecast, combined with a fashion-oriented consumption culture, means replacement cycleswill remain short and unit prices high. The first-time buyer opportunity is however depleted across most ofthe market, meaning the potential for volume growth is limited and vendors will largely be reliant onreplacement sale. We forecast total device spending will increase at a CAGR of 3.6% over 2016-2020 toUSD1.8bn in 2020.

Latest Updates & Industry Developments

- Computer Hardware Sales: USD578.72mn in 2016 to USD681.83mn in 2020, a compound annualgrowth rate (CAGR) of 4.2%. The PC market (including tablets) is saturated in Qatar where diffusioncycles are short, but an ageing desktop and notebook installed base and the traction gained by hybridnotebooks among local consumers creates opportunities for vendors.

- AV Sales: USD275.44mn in 2016 to USD324.54mn in 2020, a CAGR of 4.2%. The flat-panel TV marketis stagnant in volume terms due to saturation, but UHD and OLED set demand among the large pool ofhigh income households will drive growth - and we believe Qatar could be a leading market for nextgeneration TV set adoption.

- Handset Sales: USD734.48mn in 2016 to USD820.25mn in 2020, a CAGR of 2.8%. In 2015 lower costsmartphone availability deepened the market to a larger share of migrant workers, which resulted in anupward revision to the volume outlook, but this upside is countered in the value forecast by the decliningaverage selling price for smartphones.

Table Of Contents

Qatar Consumer Electronics Report Q2 2016
BMI Industry View 7
Latest Updates and Industry Developments 7
SWOT 9
Consumer Electronics Market 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (Qatar 2014-2020) 15
Industry Risk Reward Index 16
Table: CE RRI Regional Score Breakdown, Q216 17
Table: MEA Consumer Electronics Risk/Rewards Index, Q216 19
Market Overview 20
Recent Developments 20
Computers 20
Table: PC Sales (Qatar 2014-2020) 20
AV 25
Table: AV Sales (Qatar 2014-2020) 25
Mobile Handsets 29
Table: Mobile Communications (Qatar 2014-2020) 29
Industry Trends And Developments 34
Table: Distributors For Leading Brands 36
Regulatory Development 37
Table: Qatar's IT Regulatory Bodies And Their Responsibilities 37
ICT-2015 38
Competitive Landscape 42
International Companies 42
Table: Lenovo 42
Local Companies 43
Table: Fifty One East 43
Table: Informatica Qatar 43
Table: Metra Computer Group 44
Table: Salam International 44
Demographic Forecast 45
Table: Population Headline Indicators (Qatar 1990-2025) 46
Table: Key Population Ratios (Qatar 1990-2025) 46
Table: Urban/Rural Population and Life Expectancy (Qatar 1990-2025) 47
Table: Population By Age Group (Qatar 1990-2025) 47
Table: Population By Age Group % (Qatar 1990-2025) 48
Methodology 50
Industry Forecast Methodology 50
Sector-Specific Methodology 51
Sources 51
Risk/Reward Index Methodology 52
Sector-Specific Methodology 53
Table: Consumer Electronics Risk/Reward Index Indicators 53
Table: Weighting Of Indicators 54

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