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  5. > Men%s Grooming in Egypt

Men%s Grooming in Egypt

  • September 2015
  • -
  • Euromonitor International
  • -
  • 28 pages

The most popular categories in men's grooming are men's shaving and hair care. Skin care is not very active although major brands, such as Oriflame and Avon, are working on popularising skin care via product videos. These brands demonstrate why skin care for men is important, its benefits and even provide details of promotions, all of which will help this category to grow further over the forecast period. However, currently, men tend to only opt for shaving and hair care, even for bath and...

Euromonitor International's Men's Grooming in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Men%s Grooming in Egypt
MEN'S GROOMING IN EGYPT
Euromonitor International
September 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2009-2014
Table 2 Sales of Men's Grooming by Category: % Value Growth 2009-2014
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2010-2014
Table 4 NBO Company Shares of Men's Grooming: % Value 2010-2014
Table 5 LBN Brand Shares of Men's Grooming: % Value 2011-2014
Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2011-2014
Table 7 Forecast Sales of Men's Grooming by Category: Value 2014-2019
Table 8 Forecast Sales of Men's Grooming by Category: % Value Growth 2014-2019
Eva Cosmetic Laboratories in Beauty and Personal Care (egypt)
Strategic Direction
Key Facts
Summary 1 Eva Cosmetic Laboratories: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Eva Cosmetic Laboratories: Competitive Position 2014
Lord Precision Industries Sae in Beauty and Personal Care (egypt)
Strategic Direction
Key Facts
Summary 3 Lord Precision Industries SAE: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Lord Precision Industries SAE: Competitive Position 2014
Marico Egypt in Beauty and Personal Care (egypt)
Strategic Direction
Key Facts
Summary 5 Marico Egypt: Key Facts
Summary 6 Marico Egypt: Operational Indicators
Company Background
Competitive Positioning
Summary 7 Marico Egypt: Competitive Position 2014
Executive Summary
High Prices Lead To An Increase in the Market's Value Growth Rate
Small Perfume Shops Target Middle- and Low-income Class Consumers
Two Major Players Compete for First Position in Egypt's Bpc Market
Consumer Scepticism Modifies Buying Behaviour
Dwindling Economy To Hinder Value Growth Over the Forecast Period
Key Trends and Developments
Economic and Political Uncertainty Prevail
Small Perfume Shops Affect the Shares of Premium and Mass Fragrances
Men's Grooming Is Not Very Active for Some Categories in Egypt
Direct Selling Continues To Grow in 2014
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 8 Research Sources












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