Google Update: April 2010

• Publication date: April 2010

Overview: The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more. Google Patent for Location-based Advertisements: One of the most important benefits of this edition of Google Update is a full analysis of the Google patent for location-based advertising including eval...

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.

Google Patent for Location-based Advertisements: One of the most important benefits of this edition of Google Update is a full analysis of the Google patent for location-based advertising including evaluation and predictions for impacts on competitors and carriers.

Google Update is available separately and is also part of the subscription service: Google Watch

Key Findings:

• SWOT analysis of Google in smart phone marketplace
• Potential implications of Google TV and impact on Apple
• Google, China, and competitor implications
• Google in Broadband: What are they thinking?
• Analysis of Google patent for location-based advertising

Companies in Report:

• Google
• Admob
• Apple
• Facebook
• Twitter
• Nokia
• RIM
• Palm
• HTC
• Motorola
• Baidu
• Tencent
• Yahoo
• Microsoft
• Intrado
• Openwave
• True Position
• Qualcomm
• TCS
• HTC
• T-Mobile
• Verizon
• Sprint

Audience:

Competitors to Google: Any company that either already has or is contemplating a competing line-of-business, application, product, service, etc.

Investor Community: Investment banks, private equity, venture capital, angel fund investors, and any other entity seeking to invest in any venture that is impacted (positively or negatively) by Google

Small Companies and Start-up's: Any small company or start-up that has a new idea or business that could be impacted (positively or negatively) by Google

Others: Google continues to expand in depth and breadth of product areas and influence throughout many industries including search, media, communications, content, telephony, applications, and more. Google Watch provides a competitive advantage and insights for subscribers.
Comprehensive Analysis:People interested in Google Update will also be interested in Google Watch

Content Provider Industry in China

Table of Contents

1. Introduction

2. Google News

2.1. Nexus One
2.1.1. Nexus One Specifications
2.1.2. SWOT Analysis of Marketplace
2.1.3. Google vs. Apple Smart Phones
2.1.4. Nexus One on Sprint: What Next? Gain Carrier Trust
2.1.5. Nexus One and the Competition for Mobile Applications
2.2. Google vs. Facebook in Social Networking
2.2.1. Google Buzz
2.2.2. Google Buzz vs. Facebook and Twitter

3. Google Competitor and Partner Update

3.1. Google and China
3.1.1. Impact on Baidu
3.1.2. Impact on Tencent
3.2. Google TV
3.2.1. Google TV "Remote Control" and Applications
3.2.2. Impact on Apple

4. Google Product and Application News and Analysis

4.1. Google Apps
4.1.1. DocVerse
4.1.2. Microsoft
4.2. Google in Broadband

5. Google Intellectual Property News and Analysis

5.1. Google Recent Patent Activity
5.1.1. Location-based Advertising Patent
5.1.2. Claims Analysis
5.1.3. Impact on Google Competitors
5.1.3.1. Yahoo
5.1.3.2. Microsoft
5.1.3.3. Location Infrastructure Companies: Intrado, Openwave, Qualcomm, True Position, TCS, etc.
5.1.3.4. Others
5.1.4. Impact on Wireless Carriers
5.2. Other Google Intellectual Property

6. Google Acquisition Watch

6.1. Recent Acquisitions
6.1.1. AdMob
6.1.2. DocVerse
6.2. Potential Google Acquisitions

7. Google Reports and Related Reports

7.1. Google Buzz