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Media in the Czech Republic

  • June 2014
  • -
  • MarketLine
  • -
  • 37 pages

Introduction

Media in the Czech Republic industry profile provides top-line qualitative and quantitative summary information including: market size (value 2009-13, and forecast to 2018). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Czech Republic media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.

*The Czech media industry had total revenues of $2.6bn in 2013, representing a compound annual growth rate (CAGR) of 0.5% between 2009 and 2013.

*The broadcasting & cable TV segment was the industry's most lucrative in 2013, with total revenues of $1.3bn, equivalent to 50% of the industry's overall value.

*The performance of the industry is forecast to accelerate, with an anticipated CAGR of 2.7% for the five-year period 2013 - 2018, which is expected to drive the industry to a value of $3.0bn by the end of 2018.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in the Czech Republic

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in the Czech Republic

Leading company profiles reveal details of key media market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Czech Republic media market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Czech Republic economy

Key Questions Answered

What was the size of the Czech Republic media market by value in 2013?

What will be the size of the Czech Republic media market in 2018?

What factors are affecting the strength of competition in the Czech Republic media market?

How has the market performed over the last five years?

What are the main segments that make up the Czech Republic's media market?

Table Of Contents

Media in the Czech Republic
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Geography segmentation 10
Market Outlook 11
Market value forecast 11
Five Forces Analysis 12
Summary 12
Buyer power 13
Supplier power 15
New entrants 16
Threat of substitutes 18
Degree of rivalry 20
Leading Companies 22
Axel Springer AG 22
Central European Media Enterprises Ltd. 25
MAFRA, a.s. 28
Publicis Groupe SA 29
Macroeconomic Indicators 33
Country Data 33
Appendix 35
Methodology 35
Industry associations 36
Related MarketLine research 36


LIST OF TABLES

Table 1: Czech Republic media industry value: $ million, 2009-13 8
Table 2: Czech Republic media industry category segmentation: $ million, 2013 9
Table 3: Czech Republic media industry geography segmentation: $ million, 2013 10
Table 4: Czech Republic media industry value forecast: $ million, 2013-18 11
Table 5: Axel Springer AG: key facts 22
Table 6: Axel Springer AG: key financials ($) 23
Table 7: Axel Springer AG: key financials (€) 23
Table 8: Axel Springer AG: key financial ratios 23
Table 9: Central European Media Enterprises Ltd.: key facts 25
Table 10: Central European Media Enterprises Ltd.: key financials ($) 26
Table 11: Central European Media Enterprises Ltd.: key financial ratios 26
Table 12: MAFRA, a.s.: key facts 28
Table 13: Publicis Groupe SA: key facts 29
Table 14: Publicis Groupe SA: key financials ($) 30
Table 15: Publicis Groupe SA: key financials (€) 31
Table 16: Publicis Groupe SA: key financial ratios 31
Table 17: Czech Republic size of population (million), 2009-13 33
Table 18: Czech Republic gdp (constant 2000 prices, $ billion), 2009-13 33
Table 19: Czech Republic gdp (current prices, $ billion), 2009-13 33
Table 20: Czech Republic inflation, 2009-13 34
Table 21: Czech Republic consumer price index (absolute), 2009-13 34
Table 22: Czech Republic exchange rate, 2009-13 34


LIST OF FIGURES

Figure 1: Czech Republic media industry value: $ million, 2009-13 8
Figure 2: Czech Republic media industry category segmentation: % share, by value, 2013 9
Figure 3: Czech Republic media industry geography segmentation: % share, by value, 2013 10
Figure 4: Czech Republic media industry value forecast: $ million, 2013-18 11
Figure 5: Forces driving competition in the media industry in the Czech Republic, 2013 12
Figure 6: Drivers of buyer power in the media industry in the Czech Republic, 2013 13
Figure 7: Drivers of supplier power in the media industry in the Czech Republic, 2013 15
Figure 8: Factors influencing the likelihood of new entrants in the media industry in the Czech Republic, 2013 16
Figure 9: Factors influencing the threat of substitutes in the media industry in the Czech Republic, 2013 18
Figure 10: Drivers of degree of rivalry in the media industry in the Czech Republic, 2013 20
Figure 11: Axel Springer AG: revenues and profitability 24
Figure 12: Axel Springer AG: assets and liabilities 24
Figure 13: Central European Media Enterprises Ltd.: revenues and profitability 27
Figure 14: Central European Media Enterprises Ltd.: assets and liabilities 27
Figure 15: Publicis Groupe SA: revenues and profitability 31
Figure 16: Publicis Groupe SA: assets and liabilities 32

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