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  3. > Motor Vehicle
  4. > Motorcycle Market Trends
  5. > Motorcycles in Europe

Motorcycles in Europe

  • November 2016
  • -
  • MarketLine
  • -
  • 39 pages

Summary
Motorcycles in Europe industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Findings
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the motorcycles market in Europe

- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the motorcycles market in Europe

- Leading company profiles reveal details of key motorcycles market players' global operations and financial performance

- Add weight to presentations and pitches by understanding the future growth prospects of the Europe motorcycles market with five year forecasts by both value and volume

Synopsis
Essential resource for top-line data and analysis covering the Europe motorcycles market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Reasons To Buy
- What was the size of the Europe motorcycles market by value in 2015?

- What will be the size of the Europe motorcycles market in 2020?

- What factors are affecting the strength of competition in the Europe motorcycles market?

- How has the market performed over the last five years?

- Who are the top competitors in Europe's motorcycles market?

Key Findings
The motorcycles market consists of all classes of on- and off-road motorcycles including scooters and mopeds. Mopeds are powered two-wheeler vehicles with engine capacity of less than 50 c.c., generally they are also equipped for non-motorized propulsion and with restricted maximum speed. For the purposes of this profile, all powered two-wheelers other than mopeds are classed as 'motorcycles'. (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension, and/or has a step-through chassis, thus depending on its engine capacity a scooter may fall into either moped or motorcycle category). Volumes reflect the number of new motorcycles sold each year. The market value is assessed at manufacturers' list price. All currency conversions are carried out at constant average annual 2015 exchange rates.

The European motorcycles market had total revenues of $9,806.2m in 2015, representing a compound annual rate of change (CARC) of -1.8% between 2011 and 2015.

Market consumption volumes declined with a CARC of -4.4% between 2011-2015, to reach a total of 1,476.6 thousand units in 2015.

More and more dense traffic in large European cities may prove to be a natural growth driver for the sale of two-wheelers.

Table Of Contents

Motorcycles in Europe
Table of Contents
Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Category segmentation
Geography segmentation
Market share
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Bayerische Motoren Werke AG (BMW Group)
Honda Motor Co., Ltd.
Piaggio and C. S.p.A.
Yamaha Motor Co., Ltd.
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine


List of Tables
Table 1: Europe motorcycles market value: $ billion, 2011-15
Table 2: Europe motorcycles market volume: million units, 2011-15
Table 3: Europe motorcycles market category segmentation: million units, 2015
Table 4: Europe motorcycles market geography segmentation: $ billion, 2015
Table 5: Europe motorcycles market share: % share, by volume, 2015
Table 6: Europe motorcycles market value forecast: $ billion, 2015-20
Table 7: Europe motorcycles market volume forecast: million units, 2015-20
Table 8: Bayerische Motoren Werke AG (BMW Group): key facts
Table 9: Bayerische Motoren Werke AG (BMW Group): key financials ($)
Table 10: Bayerische Motoren Werke AG (BMW Group): key financials (€)
Table 11: Bayerische Motoren Werke AG (BMW Group): key financial ratios
Table 12: Honda Motor Co., Ltd.: key facts
Table 13: Honda Motor Co., Ltd.: key financials ($)
Table 14: Honda Motor Co., Ltd.: key financials (Â¥)
Table 15: Honda Motor Co., Ltd.: key financial ratios
Table 16: Piaggio and C. S.p.A.: key facts
Table 17: Piaggio and C. S.p.A.: key financials ($)
Table 18: Piaggio and C. S.p.A.: key financials (€)
Table 19: Piaggio and C. S.p.A.: key financial ratios
Table 20: Yamaha Motor Co., Ltd.: key facts
Table 21: Yamaha Motor Co., Ltd.: key financials ($)
Table 22: Yamaha Motor Co., Ltd.: key financials (Â¥)
Table 23: Yamaha Motor Co., Ltd.: key financial ratios


List of Figures
Figure 1: Europe motorcycles market value: $ billion, 2011-15
Figure 2: Europe motorcycles market volume: million units, 2011-15
Figure 3: Europe motorcycles market category segmentation: % share, by volume, 2015
Figure 4: Europe motorcycles market geography segmentation: % share, by value, 2015
Figure 5: Europe motorcycles market share: % share, by volume, 2015
Figure 6: Europe motorcycles market value forecast: $ billion, 2015-20
Figure 7: Europe motorcycles market volume forecast: million units, 2015-20
Figure 8: Forces driving competition in the motorcycles market in Europe, 2015
Figure 9: Drivers of buyer power in the motorcycles market in Europe, 2015
Figure 10: Drivers of supplier power in the motorcycles market in Europe, 2015
Figure 11: Factors influencing the likelihood of new entrants in the motorcycles market in Europe, 2015
Figure 12: Factors influencing the threat of substitutes in the motorcycles market in Europe, 2015
Figure 13: Drivers of degree of rivalry in the motorcycles market in Europe, 2015
Figure 14: Bayerische Motoren Werke AG (BMW Group): revenues and profitability
Figure 15: Bayerische Motoren Werke AG (BMW Group): assets and liabilities
Figure 16: Honda Motor Co., Ltd.: revenues and profitability
Figure 17: Honda Motor Co., Ltd.: assets and liabilities
Figure 18: Piaggio and C. S.p.A.: revenues and profitability
Figure 19: Piaggio and C. S.p.A.: assets and liabilities
Figure 20: Yamaha Motor Co., Ltd.: revenues and profitability
Figure 21: Yamaha Motor Co., Ltd.: assets and liabilities

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