Preparing for Change Market Overview in the Higher Education Market (Best Practice Insights)

• Publication date: March 2010

Introduction A new paradigm for institutional effectiveness is emerging that is based on actively preparing for change, rather than letting change just happen. Realizing this vision, however, requires institutions to re-consider existing technology investments and approaches to their usage, particularly in the areas of business intelligence (BI) and performance management. Scope *Discusses the market issues driving cha...

Introduction

A new paradigm for institutional effectiveness is emerging that is based on actively preparing for change, rather than letting change just happen. Realizing this vision, however, requires institutions to re-consider existing technology investments and approaches to their usage, particularly in the areas of business intelligence (BI) and performance management.

Scope

*Discusses the market issues driving change in the higher education market

*Provides insight into the ways institutions should change their IT strategy

*Recommends how colleges and universities can encourage the more effective usage of institutional data

Highlights

A perfect storm of external and internal market factors are driving change in higher education

Current approaches to technology will be ineffective

Institutions must transform their strategy for leveraging data

Reasons to Purchase

*Understand how industry factors are changing the business of higher education

*Gain insight into how technology can improve institutional performance

*Obtain a concrete set of recommendations on how to improve data usage

Education And Training Industry

SUMMARY 2
Impact 2
Ovum view 2
Key messages 2
A PERFECT STORM APPROACHES HIGHER EDUCATION 3
The financial model for higher education is in question 3
A mismatch exists between student expectations and institutional services 6
Non-traditional students are now the norm in higher education 6
Globalization is changing international student recruitment 7
There are more options for students than ever before 8
Services must support the reality of individual students 8
It is difficult to keep pace with rate of technological change 9
IT IS TIME TO MOVE FORWARD WITH INSTITUTIONAL TECHNOLOGY 11
Without actionable insight, trial and error prevails 11
A new orientation to data, based on action, must emerge 12
The true value of insight is with line-of-business end users 12
IT investment must include more resources for BI and IPM 13
NEXT STEPS FOR INSTITUTIONS 15
Use your mission and vision statements as a guide 15
The best technology empowers a 'strategy first' approach 15
Embrace the need to make mid-course corrections 16
APPENDIX 17
Ask the analyst 17
Definitions and acronyms 17
Further reading 17
Methodology 18
Ovum Consulting 18


List of Figures
Figure 1: Student loans are key to financing higher education 4
Figure 2: Demand for higher education continues to surge 5
Figure 3: Institutional investments in BI continue to fall short 14