Nearing the Tipping Point of Large Scale UC Adoption

The proliferation of IP-based communications infrastructure that boosted adoption of more advanced communications solutions is driving the unified communications (UC) and collaboration solutions market in Latin America. In this research service, Frost & Sullivan covers the principal drivers and restraints impacting the market and analyzes the solutions that are spearheading growth in the region. Further, the study provides information regarding vendor market share, segmented by application and region. Finally, the study offers predictions on where the market is going and provides recommendations for vendors to maximize growth opportunities.

Executive Summary

• In 2012, the unified communications (UC) and collaboration solutions market in Latin America generated revenue of $Xmillion, representing X% growth from 2012.
• Market growth is expected in response to the proliferation of connected devices, the rise of the small and midsize business (SMB), and a better understanding by companies of UC benefits, among other influences.
• Factors that will deter growth include: an enterprise’s knowledge gap, limited investment in voice/data/video infrastructure, and competition from free solutions.
• The combined effects of the aforementioned factors, and others discussed throughout the study, will result in a compound annual growth rate (CAGR) of X% (2012–2019).
• The fastest growing application will be unified clients with a total CAGR of X% followed by videoconferencing at a X% CAGR.
• IP telephony and IP phone sales have a similar CAGR,X% and X%, respectively. The combined market share of these X applications hit X% in 2012.
• Continuing a trend of several years, traditional telephony sales are declining and will continue to do so through the forecast period at a CAGR of negative X%.
• In 2012, Brazil was the largest market in Latin America, accounting for X% of total sales.
• Furthermore, the Brazilian market is expected to have the fastest growing CAGR of all regions under analysis, X%.
• Despite a slowing economy, Frost & Sullivan considers that Brazil’s information and communication technology (ICT) market will remain strong.
• Mexico and the Andean Region are positioned to have the second highest CAGR in Latin America, both X%.
• In 2012, Cisco was the market leader with 34.3%, followed by Avaya with X%, and Siemens Enterprise with X% market share.
• Cisco increased its share by X% over 2011; Avaya experienced a dip of X% in its participation, and Siemens Enterprise grew its share by X%.
• The combined market share of the top X participants increased slightly in 2012, upX% from 2011.

CEO’s Perspective

- Although companies are increasingly aware of and informed about UC benefits, a large knowledge gap still exists.
- A growing IP telephony installed base has set the necessary foundation for other UC applications to emerge and grow.
- Unified clients represent the highest growth opportunity application followed by videoconferencing solutions.
- The SMB segment is becoming more tech savvy, a condition that is positively impacting their decision to deploy UC solutions.
- Vendors need to look for new market opportunities (e.g., the SMB) while adding value in existing segments.

Key Questions This Study Will Answer

What solutions, regions, and end-user segments represent the greatest growth opportunity for vendors, service providers, and partners?
What principal factors are driving and restraining growth in this market?
Which market participants are growing the fastest in each region? Which market participants did poorly in 2012?
How will the revenue distribution between regions evolve through the forecast period (2013–2019)?
Are the solutions offered today meeting customer needs? If not, what are the unmet needs?
How is the ecosystem for this market composed? How do enterprises acquire these solutions today? Is the current structure encouraging or deterring market growth?

Table Of Contents

Executive Summary
Market Overview
Total UC and Collaboration Solutions Market
External Challenges: Drivers and Restraints
Forecast and Trends
Market Share and Competitive Analysis
Demand Analysis
Demand Perspectives
Traditional Telephony Breakdown
IP Telephony Breakdown
IP Phones Breakdown
Unified Clients Breakdown
Unified Messaging Breakdown
Videoconferencing Breakdown
Brazilian Breakdown
Mexican Breakdown
CaCar Breakdown
Andean Region Breakdown
Southern Cone Breakdown
The Last Word
Predictions
Recommendations
Appendix

List of Exhibits

Total UC and Collaboration Solutions Market: Latin America, 2012-2019
Percent Sales Breakdown by Region: Total UC and Collaboration Solutions Market, Latin America, 2012
Percent Sales Breakdown by Application: Total UC and Collaboration Solutions Market, Latin America, 2012
Total UC and Collaboration Solutions Market: Key Market Drivers and Restraints, Latin America, 2013-2019
Total UC and Collaboration Solutions Market: Revenue Forecast, Latin America, 2012-2019
Total UC and Collaboration Solutions Market: Percent Revenue Forecast by Region, Latin America, 2012-2019
Total UC and Collaboration Solutions Market: Revenue Forecast by Region, Latin America, 2012-2019
Total UC and Collaboration Solutions Market: Revenue Forecast by Application, Latin America, 2012-2019
Percent of Revenue: Total UC and Collaboration Solutions Market, Latin America, 2012
Total UC and Collaboration Solutions Market: Competitive Structure, Latin America, 2012
Total UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, Latin America, 2012
Traditional Telephony Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue: Traditional Telephony Segment, Latin America, 2012
IP Telephony Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue: IP Telephony Segment, Latin America, 2012
IP Phones Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue: IP Phones Segment, Latin America, 2012
Unified Clients Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue: Unified Clients Segment, Latin America, 2012
Unified Messaging Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue: Unified Messaging Segment, Latin America, 2012
Videoconferencing Segment: Revenue Forecast, Latin America, 2012-2019
Percent of Revenue by Application: Videoconferencing Segment, Latin America, 2012
Percent of Revenue: Videoconferencing Segment, Latin America, 2012
UC and Collaboration Solutions Market: Revenue Forecast by Application, Brazil, 2012-2019
UC and Collaboration Solutions Market: Percent Revenue Forecast by Application, Brazil, 2012-2019
Percent of Revenue: UC and Collaboration Solutions Market, Brazil, 2012
UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, Brazil, 2012
UC and Collaboration Solutions Market: Revenue Forecast by Application, Mexico, 2012-2019
UC and Collaboration Solutions Market: Percent Revenue Forecast by Application, Mexico, 2012-2019
Percent of Revenue: UC and Collaboration Solutions Market, Mexico, 2012
UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, Mexico, 2012
UC and Collaboration Solutions Market: Revenue Forecast by Application, CaCar, 2012-2019
UC and Collaboration Solutions Market: Percent Revenue Forecast by Application, CaCar, 2012-2019
Percent of Revenue: UC and Collaboration Solutions Market, CaCar, 2012
UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, CaCar, 2012
UC and Collaboration Solutions Market: Revenue Forecast by Application, Andean Region, 2012-2019
UC and Collaboration Solutions Market: Percent Revenue Forecast by Application, Andean Region, 2012-2019
Percent of Revenue: UC and Collaboration Solutions Market, Andean Region, 2012
UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, Andean Region, 2012
UC and Collaboration Solutions Market: Revenue Forecast by Application, Southern Cone, 2012-2019
UC and Collaboration Solutions Market: Percent Revenue Forecast by Application, Southern Cone, 2012-2019
Percent of Revenue: UC and Collaboration Solutions Market, Southern Cone, 2012
UC and Collaboration Solutions Market: Percent of Revenue by Size of End Users, Southern Cone, 2012

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