Table of Contents
The vision of Swedish Match is “a world without cigarettes” and the company has accordingly since the 1990s divested from any holdings or ventures involving cigarettes. Instead, it has focused on primarily cigars and Swedish-style snus, which is a strongly Swedish traditional product which the company now has brought beyond Swedish borders by entering the US with its product lines. This exemplifies the attempt of a large tobacco manufacturer to develop its value offering in a manner congruent...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco, Vapour Devices.
Data coverage:: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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