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Rtds/High-Strength Premixes in Norway

  • July 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

RTDs/high-strength premixes put in a strong overall performance in 2015, thanks primarily to spirit-based RTDs and wine-based RTDs. The on-trade by far outperformed the off-trade, posting a significant volume sales increase of 23% thanks to new product launches and increased availability in bars and clubs. The general increase in sales of RTDs can be attributed to a shift from stronger ABV drinks such as spirits and wine as well as the increasing popularity of these drinks among the younger gene...

Euromonitor International’s RTDs/High-Strength Premixes in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Rtds/High-Strength Premixes in Norway
RTDS/HIGH-STRENGTH PREMIXES IN NORWAY
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/High-strength Premixes by Category: Total Volume 2010-2015
Table 2 Sales of RTDS/High-strength Premixes by Category: Total Value 2010-2015
Table 3 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2010-2015
Table 4 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2010-2015
Table 5 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2010-2015
Table 6 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2010-2015
Table 7 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 8 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2010-2015
Table 9 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 10 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 11 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2012-2015
Table 12 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2015-2020
Table 13 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2015-2020
Table 14 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2015-2020
Table 15 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2015-2020
Hansa Borg Bryggerier As in Alcoholic Drinks (norway)
Strategic Direction
Key Facts
Summary 1 Hansa Borg Bryggerier AS: Key Facts
Summary 2 Hansa Borg Bryggerier AS: Operational Indicators
Competitive Positioning
Summary 3 Hansa Borg Bryggerier AS: Competitive Position 2015
Ringnes As in Alcoholic Drinks (norway)
Strategic Direction
Key Facts
Summary 4 Ringnes AS: Key Facts
Summary 5 Ringnes AS: Operational Indicators
Competitive Positioning
Summary 6 Ringnes AS: Competitive Position 2015
Executive Summary
Volume Sales Remain Flat
New Regulations Allow Moderate Advertising
Still A Highly Consolidated Market
Volumes Shifting From the State-owned Monopoly To Grocery Retailers
Lifestyle Trends Underpin Forecast Growth
Key Trends and Developments
Legislative Changes Open the Door To Moderate Advertising
First Decline in Two Decades for Vinmonopolet
Craft, Tradition and Health the Most Notable Cross-category Trends in 2015
Key New Product Launches
Summary 7 Key New Product Developments 2015/2016
Market Background
Legislation
Summary 8 Punishments for Drink Driving 2016
Table 16 Number of On-trade Establishments by Type 2010-2015
Table 17 Number of Licences to Serve Alcohol by Type 2008-2014
Taxation and Duty Levies
Table 18 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 19 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2015
Table 20 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2015
Table 21 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 22 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2015
Table 23 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 24 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2015
Table 25 Selling Margin of a Typical Spirits Brand in Retail Channel Which Does Not Use Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty Free
Table 26 Duty free alcohol and tobacco quota 2015
Cross-border/private Imports
Market Indicators
Table 27 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 28 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 29 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 30 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 31 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 32 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 33 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 34 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 35 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 36 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 37 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 38 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
Table 39 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 40 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 41 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 42 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Published Data Comparisons
Sources
Summary 9 Research Sources












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