Table of Contents
Ongoing legislative pressure on RTDs/high-strength premixes resulted in the accelerating decline of the category during the year. In 2015, in addition to numerous existing prohibitions to distribution of such alcoholic drinks in the evening, and limitations on advertising campaigns, local authorities continued to introduce new legislation prohibiting retail sales of energy drinks containing low alcohol within different regions. Among them were Moscow and surrounding region, where the new ban for...
Euromonitor International’s RTDs/High-Strength Premixes in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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