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Coffee in Hungary

  • January 2017
  • -
  • Euromonitor International
  • -
  • 28 pages

The positive performance in volume and value sales in 2016 was boosted by the growing popularity of high-quality coffees and the rising penetration of convenience products, such as coffee pods. Although the average off-trade current unit price of coffee increased, consumers continued to raise their volume purchases. Retailers extended their product ranges with speciality and high-quality coffees and educated consumers through intensive advertising campaigns which encouraged them to try out new c...

Euromonitor International’s Coffee in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Coffee in Hungary
COFFEE IN HUNGARY
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Coffee by Category: Volume 2011-2016
Table 2 Retail Sales of Coffee by Category: Value 2011-2016
Table 3 Retail Sales of Coffee by Category: % Volume Growth 2011-2016
Table 4 Retail Sales of Coffee by Category: % Value Growth 2011-2016
Table 5 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2011-2016
Table 6 Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Volume 2011-2016
Table 7 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2011-2016
Table 8 Retail Sales of Instant Coffee by Standard vs Pods: % Volume 2011-2016
Table 9 Retail Sales of Instant Coffee Mixes by Type: % Volume 2011-2016
Table 10 NBO Company Shares of Coffee: % Retail Value 2012-2016
Table 11 LBN Brand Shares of Coffee: % Retail Value 2013-2016
Table 12 Forecast Retail Sales of Coffee by Category: Volume 2016-2021
Table 13 Forecast Retail Sales of Coffee by Category: Value 2016-2021
Table 14 Forecast Retail Sales of Coffee by Category: % Volume Growth 2016-2021
Table 15 Forecast Retail Sales of Coffee by Category: % Value Growth 2016-2021
Table 16 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2016-2021
Table 17 Forecast Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Volume 2016-2021
Table 18 Forecast Retail Sales of Instant Coffee by Standard vs Pods: % Volume 2016-2021
Mocca Negra Zrt in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 1 Mocca Negra Zrt: Key Facts
Summary 2 Mocca Negra Zrt: Operational Indicators
Competitive Positioning
Summary 3 Mocca Negra Zrt: Competitive Position 2016
Tutti Élelmiszeripari Kft in Hot Drinks (hungary)
Strategic Direction
Key Facts
Summary 4 Tutti Élelmiszeripari Kft: Key Facts
Summary 5 Tutti Élelmiszeripari Kft: Operational Indicators
Competitive Positioning
Summary 6 Tutti Élelmiszeripari Kft: Competitive Position 2016
Executive Summary
Coffee Drives Sales Growth in Hot Drinks
Premiumisation and Price-sensitivity Affect Sales
Jacobs Douwe Egberts Leads Hot Drinks
Product Development Focuses on Premium, Convenience and Health Aspects
Further Sales Growth Is Expected Over the Forecast Period
Key Trends and Developments
Foodservice Trends Promote Premiumisation in Coffee
Private Label Development in Hot Drinks
Trend for Healthy Indulgence and Intense Flavours in Tea
Market Data
Table 19 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2011-2016
Table 20 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2011-2016
Table 21 Retail Sales of Hot Drinks by Category: Volume 2011-2016
Table 22 Retail Sales of Hot Drinks by Category: Value 2011-2016
Table 23 Retail Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 24 Retail Sales of Hot Drinks by Category: % Value Growth 2011-2016
Table 25 Foodservice Sales of Hot Drinks by Category: Volume 2011-2016
Table 26 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 27 Total Sales of Hot Drinks by Category: Total Volume 2011-2016
Table 28 Total Sales of Hot Drinks by Category: % Total Volume Growth 2011-2016
Table 29 NBO Company Shares of Hot Drinks: % Retail Value 2012-2016
Table 30 LBN Brand Shares of Hot Drinks: % Retail Value 2013-2016
Table 31 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2011-2016
Table 32 Retail Distribution of Hot Drinks by Format: % Volume 2011-2016
Table 33 Retail Distribution of Hot Drinks by Format and Category: % Volume 2016
Table 34 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 35 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 36 Forecast Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 37 Forecast Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 38 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 39 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 40 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 41 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 42 Forecast Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 43 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Sources
Summary 7 Research Sources












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