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Coffee in Latvia

  • February 2017
  • -
  • Euromonitor International
  • -
  • 23 pages

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A significant proportion of Latvian consumers continued to actively seek out discount offers when buying coffee products in 2016. Discounts of 20-30% were the most common, though in some cases coffee products were offered at discounts of up to 50%. The strong influence that discounting had on consumer purchasing decisions was reflective of relatively weak brand loyalty. However, 2016 also saw many Latvians show increased interest in higher quality and more expensive coffee products. This trend w...

Euromonitor International’s Coffee in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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