Table of Contents
In 2012 consumers continued to prefer using prescribed medicines for ear infections or for other ear care needs. In 2012 ear care only accounted for a negligible share of overall value sales in consumer health, with sales of Rs127 million. This was due to low knowledge regarding these products amongst consumers, which continued to discourage them from using the OTC options available in the market.
Euromonitor International's Ear Care in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Ear Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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