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Herbal/Traditional Products in Greece

  • September 2016
  • -
  • Euromonitor International
  • -
  • 28 pages

The worsening of economic conditions in Greece led to a shift to money-saving and price-oriented consumer behaviours; however, consumer awareness of herbal/traditional products is increasing, driven by large investment by manufacturers, and the fact that the younger generation of pharmacists is encouraging consumers to shift away from standard medicines when it comes to minor health issues.

Euromonitor International’s Herbal/Traditional Products in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Herbal/Traditional Products in Greece
HERBAL/TRADITIONAL PRODUCTS IN GREECE
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2011-2016
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2012-2016
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2013-2016
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Douni Health Products SA in Consumer Health (greece)
Strategic Direction
Key Facts
Summary 1 Douni Health Products SA: Key Facts
Summary 2 Douni Health Products SA: Operational Indicators
Competitive Positioning
Summary 3 Douni Health Products SA: Competitive Position 2016
Iso Plus SA in Consumer Health (greece)
Strategic Direction
Key Facts
Summary 4 Iso Plus SA: Key Facts
Summary 5 Iso Plus SA: Operational Indicators
Competitive Positioning
Summary 6 Iso Plus SA: Competitive Position 2016
Executive Summary
Consumer Health Sees Strong Value Growth in Greece, As Self-medication Rises
the Consumer Healthcare Environment Is Set To Change
Promotion Through Doctors and Pharmacies Continues To Be Key for Product Demand
Distribution Is Set To Further Widen
Changes in Price and Distribution Are Set To Generate Further Increases in Value Sales
Key Trends and Developments
Self-medication
216 OTC Products Find Their Way Into Grocery Stores in 2016
the Health and Wellness Trend Steadily Increases Amongst Greek Consumers
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Market Data
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Distribution of Consumer Health by Format: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format and Category: % Value 2016
Table 15 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 7 OTC: Switches 2014-2016
Sources
Summary 8 Research Sources












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