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Retailing in Cameroon

  • December 2016
  • -
  • Euromonitor International
  • -
  • 45 pages

Summary

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Cameroon’s retailing industry continued to record strong positive growth over the review period, though the country’s economic landscape continued to be impacted by poor governance and low productivity. Cameroon’s ability to diversify its economy has positively contributed to GDP growth. This, in return, is translating into rising disposable income, thereby allowing consumers more room and the opportunity to spend beyond discretionary needs. Store-based and non-store retailing continued to witne...

Euromonitor International’s Retailing in Cameroon report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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