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Retailing in Estonia

  • January 2016
  • -
  • Euromonitor International
  • -
  • 63 pages

During the past few years of the review period, domestic consumption was making one of the greatest contributions to economic growth in Estonia. Along with this, retailing had been experiencing quite remarkable growth rates, largely supported by fierce competition between players, which, in turn, has had an amplifying effect on meeting consumers’ needs. Since recovery from the global recession contributed largely to the review period’s high growth, some deceleration in growth rates can be seen...

Euromonitor International’s Retailing in Estonia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Retailing in Estonia
RETAILING IN ESTONIA
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Healthy Growth in Retail Value Sales Continues
Store-based Retailers Need To Improve Their Advantages Over Online Retailers
Excessively Optimistic Growth Gives Way To Some Cautiousness
Competition Intensifies As Store-based Retailers Gradually Compete More With Online Players
Further Growth Requires Adapting To New Challenges
Key Trends and Developments
Economic Outlook
Discounting As A New Norm
Tallinn's Opposition To Estonian Government Shifts To Retailing
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2015
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
Table 3 Sales in Store-Based Retailing by Channel: Value 2010-2015
Table 4 Store-Based Retailing Outlets by Channel: Units 2010-2015
Table 5 Sales in Store-Based Retailing by Channel: % Value Growth 2010-2015
Table 6 Store-Based Retailing Outlets by Channel: % Unit Growth 2010-2015
Table 7 Retailing GBO Company Shares: % Value 2011-2015
Table 8 Retailing GBN Brand Shares: % Value 2012-2015
Table 9 Store-based Retailing GBO Company Shares: % Value 2011-2015
Table 10 Store-based Retailing GBN Brand Shares: % Value 2012-2015
Table 11 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
Table 12 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 13 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 14 Forecast Sales in Store-Based Retailing by Channel: Value 2015-2020
Table 15 Forecast Store-Based Retailing Outlets by Channel: Units 2015-2020
Table 16 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2015-2020
Table 17 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
Definitions
Store-based Retailing
Non-store Retailing
Sources
Summary 2 Research Sources
Klick Eesti As in Retailing (estonia)
Strategic Direction
Company Background
Digital Strategy
Summary 3 Klick Eesti AS: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Competitive Positioning
Summary 4 Klick Eesti AS: Competitive Position 2015
Prisma Peremarket As in Retailing (estonia)
Strategic Direction
Company Background
Digital Strategy
Summary 5 Prisma Peremarket AS: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Prisma Peremarket AS: Prisma, Hypermarket in Tartu
Private Label
Summary 6 Prisma Peremarket AS: Private Label Portfolio
Competitive Positioning
Summary 7 Prisma Peremarket AS: Competitive Position 2015
Headlines
Trends
Traditional Vs Modern
Competitive Landscape
Prospects
Channel Formats
Chart 2 Modern Grocery Retailers: Selver, Hypermarket in Tallinn
Chart 3 Modern Grocery Retailers: Säästumarket, Discounter in Tabasalu
Chart 4 Modern Grocery Retailers: Grossi Toidukaubad, Supermarket in Tartu
Chart 5 Traditional Grocery Retailers: Eevi Pood, Independent Small Grocer in Talvikese
Chart 6 Traditional Grocery Retailers: Tervisepesa, Other Grocery Retailer in Tartu
Chart 7 Traditional Grocery Retailers: Tartu market stall (indoor), Other Grocery Retailer in Tartu
Channel Data
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space 2010-2015
Table 19 Sales in Grocery Retailers by Channel: Value 2010-2015
Table 20 Grocery Retailers Outlets by Channel: Units 2010-2015
Table 21 Sales in Grocery Retailers by Channel: % Value Growth 2010-2015
Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2010-2015
Table 23 Grocery Retailers GBO Company Shares: % Value 2011-2015
Table 24 Grocery Retailers GBN Brand Shares: % Value 2012-2015
Table 25 Grocery Retailers LBN Brand Shares: Outlets 2012-2015
Table 26 Grocery Retailers LBN Brand Shares: Selling Space 2012-2015
Table 27 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 28 Forecast Sales in Grocery Retailers by Channel: Value 2015-2020
Table 29 Forecast Grocery Retailers Outlets by Channel: Units 2015-2020
Table 30 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 31 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Channel Formats
Chart 8 Non-Grocery Specialists: K-Rauta, Home Improvement and Gardening Store in Tallinn
Chart 9 Non-Grocery Specialists: Hawaii Express, Sports Goods Store in Tartu
Channel Data
Table 32 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2010-2015
Table 33 Sales in Non-Grocery Specialists by Channel: Value 2010-2015
Table 34 Non-Grocery Specialists Outlets by Channel: Units 2010-2015
Table 35 Sales in Non-Grocery Specialists by Channel: % Value Growth 2010-2015
Table 36 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2010-2015
Table 37 Non-Grocery Specialists GBO Company Shares: % Value 2011-2015
Table 38 Non-Grocery Specialists GBN Brand Shares: % Value 2012-2015
Table 39 Non-Grocery Specialists LBN Brand Shares: Outlets 2012-2015
Table 40 Non-Grocery Specialists LBN Brand Shares: Selling Space 2012-2015
Table 41 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2015-2020
Table 42 Forecast Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 43 Forecast Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 44 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 45 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 46 Sales in Non-Store Retailing by Channel: Value 2010-2015
Table 47 Sales in Non-Store Retailing by Channel: % Value Growth 2010-2015
Table 48 Non-Store Retailing GBO Company Shares: % Value 2011-2015
Table 49 Non-Store Retailing GBN Brand Shares: % Value 2012-2015
Table 50 Forecast Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 51 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020












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