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Bottled Water in Romania

  • March 2016
  • -
  • Euromonitor International
  • -
  • 34 pages

Bottled water is mainly consumed in urban areas where the population relies less on tap water. For rural regions, mineral water or spring water experiences lower demand due to low budgets and because locals still rely on well and tap water. In 2015, the most significant event to impact bottled water sales was the change in VAT regulation. While the lowering prices increased the volume consumption of bottled water, the value of the category was severely affected.

Euromonitor International's Bottled Water in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bottled Water in Romania
BOTTLED WATER IN ROMANIA
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 1 Sales of Bottled Water to Institutional Channel 2011-2015
Table 2 Off-trade Sales of Bottled Water by Category: Volume 2010-2015
Table 3 Off-trade Sales of Bottled Water by Category: Value 2010-2015
Table 4 Off-trade Sales of Bottled Water by Category: % Volume Growth 2010-2015
Table 5 Off-trade Sales of Bottled Water by Category: % Value Growth 2010-2015
Table 6 NBO Company Shares of Off-trade Bottled Water: % Volume 2011-2015
Table 7 LBN Brand Shares of Off-trade Bottled Water: % Volume 2012-2015
Table 8 NBO Company Shares of Off-trade Bottled Water: % Value 2011-2015
Table 9 LBN Brand Shares of Off-trade Bottled Water: % Value 2012-2015
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Volume 2015-2020
Table 11 Forecast Off-trade Sales of Bottled Water by Category: Value 2015-2020
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2015-2020
Table 13 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2015-2020
Carpathian Springs SA in Soft Drinks (romania)
Strategic Direction
Key Facts
Summary 1 Carpathian Springs SA: Key Facts
Summary 2 Carpathian Springs SA: Operational Indicators
Competitive Positioning
Summary 3 Carpathian Springs SA: Competitive Position 2015
European Drinks SA in Soft Drinks (romania)
Strategic Direction
Key Facts
Summary 4 European Drinks SA: Key Facts
Summary 5 European Drinks SA: Operational Indicators
Competitive Positioning
Summary 6 European Drinks SA: Competitive Position 2015
Romaqua Group SA in Soft Drinks (romania)
Strategic Direction
Key Facts
Summary 7 Romaqua Group SA: Key Facts
Summary 8 Romaqua Group SA: Operational Indicators
Competitive Positioning
Summary 9 Romaqua Group SA: Competitive Position 2015
Executive Summary
Vat Changes Stimulate Volume Sales of Soft Drinks
Modern Retailing Continues To Gain Ground Against Traditional Channels
Coca-Cola Hbc Romania SRL Continues To Lead Soft Drinks
New Product Developments Aim To Stimulate Demand for Soft Drinks
Soft Drinks Volume Is Expected To Maintain An Accelerated Growth Rate
Key Trends and Developments
Vat for Non-alcoholic Drinks Changes From 24% To 9%
Modern Retailing Continues To Grow and To Stimulate Sales of Soft Drinks
Private Label Sales Are Affected by Price Decreases
Market Data
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 26 Total Sales of Soft Drinks by Fountain On-trade: Volume 2010-2015
Table 27 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2010-2015
Table 28 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 29 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 34 Penetration of Private Label in Off-trade Soft Drinks (as sold) by Category: % Volume 2010-2015
Table 35 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2010-2015
Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 42 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 45 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2015-2020
Table 46 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2015-2020
Appendix
Fountain Sales in Romania
Sources
Summary 10 Research Sources












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