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RTD Coffee in Belgium

  • February 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

RTD coffee is a relatively small category in Belgium, posting current off-trade value sales of €9 million and on-trade sales of €3 million in 2015. However, it recorded a healthy performance in 2015, with off-trade volume growth 7% and on-trade volume growth of 9%. Purchased by urban citizens, these products benefited from the development of the on-the-go consumption trend. In addition, these products were increasingly available on grocery retailers’ shelves, including within convenience stores...

Euromonitor International's RTD Coffee in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

RTD Coffee in Belgium
RTD COFFEE IN BELGIUM
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Off-trade Sales of RTD Coffee: Volume 2010-2015
Table 2 Off-trade Sales of RTD Coffee: Value 2010-2015
Table 3 Off-trade Sales of RTD Coffee: % Volume Growth 2010-2015
Table 4 Off-trade Sales of RTD Coffee: % Value Growth 2010-2015
Table 5 NBO Company Shares of Off-trade RTD Coffee: % Volume 2011-2015
Table 6 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2012-2015
Table 7 NBO Company Shares of Off-trade RTD Coffee: % Value 2011-2015
Table 8 LBN Brand Shares of Off-trade RTD Coffee: % Value 2012-2015
Table 9 Forecast Off-trade Sales of RTD Coffee: Volume 2015-2020
Table 10 Forecast Off-trade Sales of RTD Coffee: Value 2015-2020
Table 11 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2015-2020
Table 12 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2015-2020
Executive Summary
Low Positive Value Growth in Soft Drinks
Soft Drinks in Foodservice Faces Increased Competition From Artisanal and Unpackaged Drinks
Relatively Stable Competitive Environment
New Product Development Is Focused on Low Calories and Reduced Sugar
Tax on Soft Drinks With High Sugar Content, in Favour of "light" Beverages
Key Trends and Developments
Positively-performing Economy Helps Support Sales of Soft Drinks
Healthy Soft Drinks Products Benefit From the Commitment of Manufacturers To Reduce Sugar Content
Opportunities Are Created by Manufacturers Through New Consumption Occasions
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2010-2015
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2010-2015
Table 27 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 28 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 29 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 30 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 31 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 32 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 33 Penetration of Private Label in Off-trade Soft Drinks (as sold) by Category: % Volume 2010-2015
Table 34 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2010-2015
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 44 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2015-2020
Table 45 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2015-2020
Appendix
Fountain Sales in Belgium
Trends
Sources
Summary 1 Research Sources












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