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RTD Coffee in Denmark

  • February 2017
  • -
  • Euromonitor International
  • -
  • 21 pages

Summary

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RTD coffee is a relatively new category in Denmark and remains a small category in soft drinks with retail volume sales of less than one million litres in 2016. One of the major challenges for players in this category remains the limited awareness of RTD coffee amongst Danish consumers. However, as consumers are learning about these products through advertising campaigns, new product launches and improved retail placement the category continued to record strong volume growth over the review peri...

Euromonitor International’s RTD Coffee in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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