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Tourism Flows Domestic in Italy

  • November 2014
  • -
  • Euromonitor International
  • -
  • 10 pages

In 2013 domestic tourism flows decreased by 2%, reaching 61 million trips. The main reasons for this performance were the negative economic environment and the lower available incomes of Italians. In addition, the crisis changed the travel habits of Italians, with many more people reducing the number of holidays taken in the year, or the number of days per holiday, as well as choosing cheaper accommodation and trying to limit transportation costs. In particular, increases in petrol prices...

Euromonitor International's Tourism Flows Domestic in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Domestic Tourism By Destination, Domestic Tourism Travel By Purpose Of Visit.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Tourism Flows Domestic market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Tourism Flows Domestic in Italy
TOURISM FLOWS DOMESTIC IN ITALY

November 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Domestic Tourism by Destination: Number of Trips 2008-2013
Table 2 Domestic Tourism by Purpose of Visit and Mode of Transport: Number of Trips 2008-2013
Table 3 Domestic Tourist Expenditure: Value and % Growth 2008-2013
Table 4 Method of Payment for Domestic Tourism Spending: % Value 2008-2013
Table 5 Forecast Domestic Tourism by Purpose of Visit and Mode of Transport: Number of Trips 2013-2018
Table 6 Forecast Domestic Tourist Expenditure: Value and % Growth 2013-2018
Executive Summary
the Economy Continues To Negatively Impact Travel and Tourism in Italy
the Online Channel Is Booming
Strong Inbound Tourism Flows
Low-cost Carriers on the Rise
the Future for Travel and Tourism in Italy Is Bright
SWOT
Summary 1 Italy: SWOT
Demand Factors
Table 7 Leave Entitlement: Volume 2008-2013
Table 8 Holiday Takers by Age 2008-2013
Table 9 Seasonality of Trips: % Breakdown 2008-2013
Balance of Payments
Table 10 Balance of Tourism Payments: Value 2008-2013
Sources
Summary 2 Research Sources












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