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United States Consumer Electronics Report Q2 2016

  • April 2016
  • -
  • Business Monitor International
  • -
  • 60 pages

Includes 3 FREE quarterly updates

BMI View: We continue to maintain a positive outlook for the US consumer electronics market in our Q216report update. We believe that the US consumer electronics market will remain the global leader in terms ofmarket size and adoption of latest technologies over the course of 2016 to 2020. 2016 will see the overallmarket size expand by 2%, with the market reaching an estimated total value of USD320.1bn. We forecast aconsumer electronics market 2016-2020 CAGR of 1.6%, with total spending reaching USD340.1bn by endof 2020. High device penetration rates, strong demand for the latest devices and short replacement cyclesmake the US the most market lucrative for vendors - but high penetration also results in diminished growthopportunities in some of the key markets such as tablets and smartphones, particularly when compared toemerging markets. Furthermore, over the medium term we believe questions still remain about thesustainability of consumption in the absence of strong wage growth and the fact that most sales will beupgrades rather than new customers.

Latest Updates & Industry Developments

- Computer Hardware Sales: USD200.4bn in 2015 to USD205.1bn in 2016. Tablet volumes continue tobe squeezed by a diminished pool of first-time buyers and lengthening replacement cycles.

- AV Sales: USD54.8bn in 2015 to USD55.3bn in 2016. Market will begin to rebound after a contractionin 2015 driven by contractions in the digital camera market and saturation in TV set sales. The AVmarket will continue to underperform in 2016.

- Handset Sales: USD58.6bn in 2015 to USD59.8bn in 2016. Growth is now expected to be stronger inlater years of forecast, but smartphone market maturity and price pressures in the Android ecosystem willstill mean handset market value growth deceleration over the medium term.

Table Of Contents

United States Consumer Electronics Report Q2 2016
BMI Industry View 7
Latest Updates and Industry Developments 7
SWOT 9
Consumer Electronics Market 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (United States 2014-2020) 15
Industry Risk/Reward Index 16
Table: CE RRI Regional Scores Breakdown, Q216 17
Table: Americas Risk/Rewards Index, Q2 2016 19
Market Overview 20
Recent Developments 20
Computers 20
Table: PC Sales (United States 2014-2020) 20
AV Devices 27
Table: AV Sales (United States 2014-2020) 27
Mobile Handsets 33
Table: Mobile Communications (United States 2014-2020) 33
Industry Trends And Developments 40
Table: US Consumer Electronics Shipments 2011-2019 40
Table: US Semiconductor Exports 2011-2019 41
Table: US Computer Exports 2011-2019 42
AV Devices 42
Table: US TV and VCR Exports 2011-2018 42
Telecommunications 42
Table: US Telecommunications Equipment Exports 2011-2019 42
Regulatory Development 44
Table: IT Regulatory Authorities 44
Competitive Landscape 46
Local Companies 46
Table: Brightstar 46
Table: Garmin 47
Table: Smartlabs 47
International Companies 48
Table: Acer 48
Table: Lenovo 49
Table: Samsung Electronics 50
Demographic Forecast 51
Table: Population Headline Indicators (United States 1990-2025) 52
Table: Key Population Ratios (United States 1990-2025) 52
Table: Urban/Rural Population and Life Expectancy (United States 1990-2025) 53
Table: Population By Age Group (United States 1990-2025) 53
Table: Population By Age Group % (United States 1990-2025) 54
Methodology 56
Industry Forecast Methodology 56
Sector-Specific Methodology 57
Sources 57
Risk/Reward Index Methodology 58
Sector-Specific Methodology 59
Table: Consumer Electronics Risk/Reward Index Indicators 59
Table: Weighting Of Indicators 60

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