TABLE OF CONTENTS
ABOUT DATAMONITOR 2
Executive Summary 3
INTRODUCTION 25
What is this report about? 25
Who is the target reader? 25
How to use this report 25
Definitions 25
GLOBAL NEW CARS 26
Market overview 26
Market value 27
Market volume 28
Market sector ation II 29
Market share 30
Five forces analysis 31
Market projections 38
NEW CARS IN ASIA-PACIFIC 40
Market overview 40
Market value 41
Market volume 42
Market sector ation II 43
Market share 44
Five forces analysis 45
Market projections 53
NEW CARS IN Euros OPE 55
Market overview 55
Market value 56
Market volume 57
Market sector ation II 58
Market share 59
Five forces analysis 60
Market projections 68
NEW CARS IN FRANCE 70
Market overview 70
Market value 71
Market volume 72
Market sector ation II 73
Market share 74
Five forces analysis 75
Market projections 82
Macroeconomic indicators 84
NEW CARS IN GERMANY 86
Market overview 86
Market value 87
Market volume 88
Market sector ation II 89
Market share 90
Five forces analysis 91
Market projections 99
Macroeconomic indicators 101
NEW CARS IN ITALY 103
Market overview 103
Market value 104
Market volume 105
Market sector ation II 106
Market share 107
Five forces analysis 108
Market projections 115
Macroeconomic indicators 117
NEW CARS IN JAPAN 119
Market overview 119
Market value 120
Market volume 121
Market sector ation II 122
Market share 123
Five forces analysis 124
Market projections 131
Macroeconomic indicators 133
NEW CARS IN BELGIUM 135
Market overview 135
Market value 136
Market volume 137
Market sector ation II 138
Market share 139
Five forces analysis 140
Market projections 147
Macroeconomic indicators 150
NEW CARS IN CANADA 152
Market overview 152
Market value 153
Market volume 154
Market sector ation II 155
Market share 156
Five forces analysis 157
Market projections 164
Macroeconomic indicators 167
NEW CARS IN CHINA 169
Market overview 169
Market value 170
Market volume 171
Market sector ation II 172
Market share 173
Five forces analysis 174
Market projections 181
Macroeconomic indicators 183
NEW CARS IN THE NETHERLANDS 185
Market overview 185
Market value 186
Market volume 187
Market sector ation II 188
Market share 189
Five forces analysis 190
Market projections 197
Macroeconomic indicators 199
NEW CARS IN SPAIN 201
Market overview 201
Market value 202
Market volume 203
Market sector ation II 204
Market share 205
Five forces analysis 206
Market projections 213
Macroeconomic indicators 215
NEW CARS IN THE UNITED KINGDOM 217
Market overview 217
Market value 218
Market volume 219
Market sector ation II 220
Market share 221
Five forces analysis 222
Market projections 229
Macroeconomic indicators 231
NEW CARS IN THE UNITED STATES 233
Market overview 233
Market value 234
Market volume 235
Market sector ation II 236
Market share 237
Five forces analysis 238
Market projections 246
Macroeconomic indicators 248
COMPANY PROFILES 250
Toyota Motor Corporation 250
Volkswagen AG 255
Ford Motor Firms 259
APPENDIX 264
Data Research Methodology 264
LIST OF TABLES
Table 1: Global new cars industry value: USD billion, 2005–09 27
Table 2: Global new cars industry volume: million Vehicle, 2005–09 28
Table 3: Global new cars industry sector ation II: % share, by value, 2009 29
Table 4: Global new cars industry share: % share, by volume, 2009 30
Table 5: Global new cars industry value projection : USD billion, 2009–14 38
Table 6: Global new cars industry volume projection : million Vehicle, 2009–14 39
Table 7: Asia-Pacific new cars industry value: USD billion, 2005–09 41
Table 8: Asia–Pacific new cars industry volume: million Vehicle, 2005–09 42
Table 9: Asia-Pacific new cars industry sector ation II: % share, by value, 2009 43
Table 10: Asia-Pacific new cars industry share: % share, by volume, 2009 44
Table 11: Asia-Pacific new cars industry value projection : USD billion, 2009–14 53
Table 12: Asia–Pacific new cars industry volume projection : million Vehicle, 2009–14 54
Table 13: Europe new cars industry value: USD billion, 2005–09 56
Table 14: Europe new cars industry volume: million Vehicle, 2005–09 57
Table 15: Europe new cars industry sector ation II: % share, by value, 2009 58
Table 16: Europe new cars industry share: % share, by volume, 2009 59
Table 17: Europe new cars industry value projection : USD billion, 2009–14 68
Table 18: Europe new cars industry volume projection : million Vehicle, 2009–14 69
Table 19: France new cars industry value: USD billion, 2005–09 71
Table 20: France new cars industry volume: million Vehicle, 2005–09 72
Table 21: France new cars industry sector ation II: % share, by value, 2009 73
Table 22: France new cars industry share: % share, by volume, 2009 74
Table 23: France new cars industry value projection : USD billion, 2009–14 82
Table 24: France new cars industry volume projection : million Vehicle, 2009–14 83
Table 25: France size of population (million), 2005–09 84
Table 26: France gdp (constant 2000 prices, USD billion), 2005–09 84
Table 27: France gdp (current prices, USD billion), 2005–09 84
Table 28: France inflation, 2005–09 85
Table 29: France consumer price index (absolute), 2005–09 85
Table 30: France exchange rate, 2005–09 85
Table 31: Germany new cars industry value: USD billion, 2005–09 87
Table 32: Germany new cars industry volume: million Vehicle, 2005–09 88
Table 33: Germany new cars industry sector ation II: % share, by value, 2009 89
Table 34: Germany new cars industry share: % share, by volume, 2009 90
Table 35: Germany new cars industry value projection : USD billion, 2009–14 99
Table 36: Germany new cars industry volume projection : million Vehicle, 2009–14 100
Table 37: Germany size of population (million), 2005–09 101
Table 38: Germany gdp (constant 2000 prices, USD billion), 2005–09 101
Table 39: Germany gdp (current prices, USD billion), 2005–09 101
Table 40: Germany inflation, 2005–09 102
Table 41: Germany consumer price index (absolute), 2005–09 102
Table 42: Germany exchange rate, 2005–09 102
Table 43: Italy new cars industry value: USD billion, 2005–09 104
Table 44: Italy new cars industry volume: million Vehicle, 2005–09 105
Table 45: Italy new cars industry sector ation II: % share, by value, 2009 106
Table 46: Italy new cars industry share: % share, by volume, 2009 107
Table 47: Italy new cars industry value projection : USD billion, 2009–14 115
Table 48: Italy new cars industry volume projection : million Vehicle, 2009–14 116
Table 49: Italy size of population (million), 2005–09 117
Table 50: Italy gdp (constant 2000 prices, USD billion), 2005–09 117
Table 51: Italy gdp (current prices, USD billion), 2005–09 117
Table 52: Italy inflation, 2005–09 118
Table 53: Italy consumer price index (absolute), 2005–09 118
Table 54: Italy exchange rate, 2005–09 118
Table 55: Japan new cars industry value: USD billion, 2005–09 120
Table 56: Japan new cars industry volume: million Vehicle, 2005–09 121
Table 57: Japan new cars industry sector ation II: % share, by value, 2009 122
Table 58: Japan new cars industry share: % share, by volume, 2009 123
Table 59: Japan new cars industry value projection : USD billion, 2009–14 131
Table 60: Japan new cars industry volume projection : million Vehicle, 2009–14 132
Table 61: Japan size of population (million), 2005–09 133
Table 62: Japan gdp (constant 2000 prices, USD billion), 2005–09 133
Table 63: Japan gdp (current prices, USD billion), 2005–09 133
Table 64: Japan inflation, 2005–09 134
Table 65: Japan consumer price index (absolute), 2005–09 134
Table 66: Japan exchange rate, 2005–09 134
Table 67: Belgium new cars industry value: USD billion, 2005–09 136
Table 68: Belgium new cars industry volume: thousand Vehicle, 2005–09 137
Table 69: Belgium new cars industry sector ation II: % share, by value, 2009 138
Table 70: Belgium new cars industry share: % share, by volume, 2009 139
Table 71: Belgium new cars industry value projection : USD billion, 2009–14 147
Table 72: Belgium new cars industry volume projection : thousand Vehicle, 2009–14 149
Table 73: Belgium size of population (million), 2005–09 150
Table 74: Belgium gdp (constant 2000 prices, USD billion), 2005–09 150
Table 75: Belgium gdp (current prices, USD billion), 2005–09 150
Table 76: Belgium inflation, 2005–09 151
Table 77: Belgium consumer price index (absolute), 2005–09 151
Table 78: Belgium exchange rate, 2005–09 151
Table 79: Canada new cars industry value: USD billion, 2005–09 153
Table 80: Canada new cars industry volume: thousand Vehicle, 2005–09 154
Table 81: Canada new cars industry sector ation II: % share, by value, 2009 155
Table 82: Canada new cars industry share: % share, by volume, 2009 156
Table 83: Canada new cars industry value projection : USD billion, 2009–14 164
Table 84: Canada new cars industry volume projection : thousand Vehicle, 2009–14 166
Table 85: Canada size of population (million), 2005–09 167
Table 86: Canada gdp (constant 2000 prices, USD billion), 2005–09 167
Table 87: Canada gdp (current prices, USD billion), 2005–09 167
Table 88: Canada inflation, 2005–09 168
Table 89: Canada consumer price index (absolute), 2005–09 168
Table 90: Canada exchange rate, 2005–09 168
Table 91: China new cars industry value: USD billion, 2005–09 170
Table 92: China new cars industry volume: million Vehicle, 2005–09 171
Table 93: China new cars industry sector ation II: % share, by value, 2009 172
Table 94: China new cars industry share: % share, by volume, 2009 173
Table 95: China new cars industry value projection : USD billion, 2009–14 181
Table 96: China new cars industry volume projection : million Vehicle, 2009–14 182
Table 97: China size of population (million), 2005–09 183
Table 98: China gdp (constant 2000 prices, USD billion), 2005–09 183
Table 99: China gdp (current prices, USD billion), 2005–09 183
Table 100: China inflation, 2005–09 184
Table 101: China consumer price index (absolute), 2005–09 184
Table 102: China exchange rate, 2005–09 184
Table 103: Netherlands new cars industry value: USD billion, 2005–09 186
Table 104: Netherlands new cars industry volume: thousand Vehicle, 2005–09 187
Table 105: Netherlands new cars industry sector ation II: % share, by value, 2009 188
Table 106: Netherlands new cars industry share: % share, by volume, 2009 189
Table 107: Netherlands new cars industry value projection : USD billion, 2009–14 197
Table 108: Netherlands new cars industry volume projection : thousand Vehicle, 2009–14 198
Table 109: Netherlands size of population (million), 2005–09 199
Table 110: Netherlands gdp (constant 2000 prices, USD billion), 2005–09 199
Table 111: Netherlands gdp (current prices, USD billion), 2005–09 199
Table 112: Netherlands inflation, 2005–09 200
Table 113: Netherlands consumer price index (absolute), 2005–09 200
Table 114: Netherlands exchange rate, 2005–09 200
Table 115: Spain new cars industry value: USD billion, 2005–09 202
Table 116: Spain new cars industry volume: million Vehicle, 2005–09 203
Table 117: Spain new cars industry sector ation II: % share, by value, 2009 204
Table 118: Spain new cars industry share: % share, by volume, 2009 205
Table 119: Spain new cars industry value projection : USD billion, 2009–14 213
Table 120: Spain new cars industry volume projection : million Vehicle, 2009–14 214
Table 121: Spain size of population (million), 2005–09 215
Table 122: Spain gdp (constant 2000 prices, USD billion), 2005–09 215
Table 123: Spain gdp (current prices, USD billion), 2005–09 215
Table 124: Spain inflation, 2005–09 216
Table 125: Spain consumer price index (absolute), 2005–09 216
Table 126: Spain exchange rate, 2005–09 216
Table 127: United Kingdom new cars industry value: USD billion, 2005–09 218
Table 128: United Kingdom new cars industry volume: million Vehicle, 2005–09 219
Table 129: United Kingdom new cars industry sector ation II: % share, by value, 2009 220
Table 130: United Kingdom new cars industry share: % share, by volume, 2009 221
Table 131: United Kingdom new cars industry value projection : USD billion, 2009–14 229
Table 132: United Kingdom new cars industry volume projection : million Vehicle, 2009–14 230
Table 133: United Kingdom size of population (million), 2005–09 231
Table 134: United Kingdom gdp (constant 2000 prices, USD billion), 2005–09 231
Table 135: United Kingdom gdp (current prices, USD billion), 2005–09 231
Table 136: United Kingdom inflation, 2005–09 232
Table 137: United Kingdom consumer price index (absolute), 2005–09 232
Table 138: United Kingdom exchange rate, 2005–09 232
Table 139: United States new cars industry value: USD billion, 2005–09 234
Table 140: United States new cars industry volume: million Vehicle, 2005–09 235
Table 141: United States new cars industry sector ation II: % share, by value, 2009 236
Table 142: United States new cars industry share: % share, by volume, 2009 237
Table 143: United States new cars industry value projection : USD billion, 2009–14 246
Table 144: United States new cars industry volume projection : million Vehicle, 2009–14 247
Table 145: United States size of population (million), 2005–09 248
Table 146: United States gdp (constant 2000 prices, USD billion), 2005–09 248
Table 147: United States gdp (current prices, USD billion), 2005–09 248
Table 148: United States inflation, 2005–09 249
Table 149: United States consumer price index (absolute), 2005–09 249
Table 150: United States exchange rate, 2005–09 249
Table 151: Toyota Motor Corporation: key facts 250
Table 152: Toyota Motor Corporation: key financials ($) 252
Table 153: Toyota Motor Corporation: key financials (¥) 252
Table 154: Toyota Motor Corporation: key financial ratios 253
Table 155: Volkswagen AG: key facts 255
Table 156: Volkswagen AG: key financials ($) 256
Table 157: Volkswagen AG: key financials (€) 256
Table 158: Volkswagen AG: key financial ratios 257
Table 159: Ford Motor Firms : key facts 259
Table 160: Ford Motor Firms : key financials ($) 261
Table 161: Ford Motor Firms : key financial ratios 262
LIST OF FIGURES
Figure 1: Global new cars industry value: USD billion, 2005–09 27
Figure 2: Global new cars industry volume: million Vehicle, 2005–09 28
Figure 3: Global new cars industry sector ation II: % share, by value, 2009 29
Figure 4: Global new cars industry share: % share, by volume, 2009 30
Figure 5: Forces driving competition in the global new cars industry , 2009 31
Figure 6: Drivers of buyer power in the global new cars industry , 2009 33
Figure 7: Drivers of supplier power in the global new cars industry , 2009 34
Figure 8: Factors influencing the likelihood of new entrants in the global new cars industry , 2009 35
Figure 9: Factors influencing the threat of substitutes in the global new cars industry , 2009 36
Figure 10: Drivers of degree of rivalry in the global new cars industry , 2009 37
Figure 11: Global new cars industry value projection : USD billion, 2009–14 38
Figure 12: Global new cars industry volume projection : million Vehicle, 2009–14 39
Figure 13: Asia-Pacific new cars industry value: USD billion, 2005–09 41
Figure 14: Asia–Pacific new cars industry volume: million Vehicle, 2005–09 42
Figure 15: Asia-Pacific new cars industry sector ation II: % share, by value, 2009 43
Figure 16: Asia-Pacific new cars industry share: % share, by volume, 2009 44
Figure 17: Forces driving competition in the new cars industry in Asia-Pacific, 2009 45
Figure 18: Drivers of buyer power in the new cars industry in Asia-Pacific, 2009 47
Figure 19: Drivers of supplier power in the new cars industry in Asia-Pacific, 2009 48
Figure 20: Factors influencing the likelihood of new entrants in the new cars industry in Asia-Pacific, 2009 49
Figure 21: Factors influencing the threat of substitutes in the new cars industry in Asia-Pacific, 2009 51
Figure 22: Drivers of degree of rivalry in the new cars industry in Asia-Pacific, 2009 52
Figure 23: Asia-Pacific new cars industry value projection : USD billion, 2009–14 53
Figure 24: Asia–Pacific new cars industry volume projection : million Vehicle, 2009–14 54
Figure 25: Europe new cars industry value: USD billion, 2005–09 56
Figure 26: Europe new cars industry volume: million Vehicle, 2005–09 57
Figure 27: Europe new cars industry sector ation II: % share, by value, 2009 58
Figure 28: Europe new cars industry share: % share, by volume, 2009 59
Figure 29: Forces driving competition in the new cars industry in Europe, 2009 60
Figure 30: Drivers of buyer power in the new cars industry in Europe, 2009 62
Figure 31: Drivers of supplier power in the new cars industry in Europe, 2009 63
Figure 32: Factors influencing the likelihood of new entrants in the new cars industry in Europe, 2009 64
Figure 33: Factors influencing the threat of substitutes in the new cars industry in Europe, 2009 66
Figure 34: Drivers of degree of rivalry in the new cars industry in Europe, 2009 67
Figure 35: Europe new cars industry value projection : USD billion, 2009–14 68
Figure 36: Europe new cars industry volume projection : million Vehicle, 2009–14 69
Figure 37: France new cars industry value: USD billion, 2005–09 71
Figure 38: France new cars industry volume: million Vehicle, 2005–09 72
Figure 39: France new cars industry sector ation II: % share, by value, 2009 73
Figure 40: France new cars industry share: % share, by volume, 2009 74
Figure 41: Forces driving competition in the new cars industry in France, 2009 75
Figure 42: Drivers of buyer power in the new cars industry in France, 2009 77
Figure 43: Drivers of supplier power in the new cars industry in France, 2009 78
Figure 44: Factors influencing the likelihood of new entrants in the new cars industry in France, 2009 79
Figure 45: Factors influencing the threat of substitutes in the new cars industry in France, 2009 80
Figure 46: Drivers of degree of rivalry in the new cars industry in France, 2009 81
Figure 47: France new cars industry value projection : USD billion, 2009–14 82
Figure 48: France new cars industry volume projection : million Vehicle, 2009–14 83
Figure 49: Germany new cars industry value: USD billion, 2005–09 87
Figure 50: Germany new cars industry volume: million Vehicle, 2005–09 88
Figure 51: Germany new cars industry sector ation II: % share, by value, 2009 89
Figure 52: Germany new cars industry share: % share, by volume, 2009 90
Figure 53: Forces driving competition in the new cars industry in Germany, 2009 91
Figure 54: Drivers of buyer power in the new cars industry in Germany, 2009 93
Figure 55: Drivers of supplier power in the new cars industry in Germany, 2009 94
Figure 56: Factors influencing the likelihood of new entrants in the new cars industry in Germany, 2009 95
Figure 57: Factors influencing the threat of substitutes in the new cars industry in Germany, 2009 97
Figure 58: Drivers of degree of rivalry in the new cars industry in Germany, 2009 98
Figure 59: Germany new cars industry value projection : USD billion, 2009–14 99
Figure 60: Germany new cars industry volume projection : million Vehicle, 2009–14 100
Figure 61: Italy new cars industry value: USD billion, 2005–09 104
Figure 62: Italy new cars industry volume: million Vehicle, 2005–09 105
Figure 63: Italy new cars industry sector ation II: % share, by value, 2009 106
Figure 64: Italy new cars industry share: % share, by volume, 2009 107
Figure 65: Forces driving competition in the new cars industry in Italy, 2009 108
Figure 66: Drivers of buyer power in the new cars industry in Italy, 2009 110
Figure 67: Drivers of supplier power in the new cars industry in Italy, 2009 111
Figure 68: Factors influencing the likelihood of new entrants in the new cars industry in Italy, 2009 112
Figure 69: Factors influencing the threat of substitutes in the new cars industry in Italy, 2009 113
Figure 70: Drivers of degree of rivalry in the new cars industry in Italy, 2009 114
Figure 71: Italy new cars industry value projection : USD billion, 2009–14 115
Figure 72: Italy new cars industry volume projection : million Vehicle, 2009–14 116
Figure 73: Japan new cars industry value: USD billion, 2005–09 120
Figure 74: Japan new cars industry volume: million Vehicle, 2005–09 121
Figure 75: Japan new cars industry sector ation II: % share, by value, 2009 122
Figure 76: Japan new cars industry share: % share, by volume, 2009 123
Figure 77: Forces driving competition in the new cars industry in Japan, 2009 124
Figure 78: Drivers of buyer power in the new cars industry in Japan, 2009 126
Figure 79: Drivers of supplier power in the new cars industry in Japan, 2009 127
Figure 80: Factors influencing the likelihood of new entrants in the new cars industry in Japan, 2009 128
Figure 81: Factors influencing the threat of substitutes in the new cars industry in Japan, 2009 129
Figure 82: Drivers of degree of rivalry in the new cars industry in Japan, 2009 130
Figure 83: Japan new cars industry value projection : USD billion, 2009–14 131
Figure 84: Japan new cars industry volume projection : million Vehicle, 2009–14 132
Figure 85: Belgium new cars industry value: USD billion, 2005–09 136
Figure 86: Belgium new cars industry volume: thousand Vehicle, 2005–09 137
Figure 87: Belgium new cars industry sector ation II: % share, by value, 2009 138
Figure 88: Belgium new cars industry share: % share, by volume, 2009 139
Figure 89: Forces driving competition in the new cars industry in Belgium, 2009 140
Figure 90: Drivers of buyer power in the new cars industry in Belgium, 2009 142
Figure 91: Drivers of supplier power in the new cars industry in Belgium, 2009 143
Figure 92: Factors influencing the likelihood of new entrants in the new cars industry in Belgium, 2009 144
Figure 93: Factors influencing the threat of substitutes in the new cars industry in Belgium, 2009 145
Figure 94: Drivers of degree of rivalry in the new cars industry in Belgium, 2009 146
Figure 95: Belgium new cars industry value projection : USD billion, 2009–14 148
Figure 96: Belgium new cars industry volume projection : thousand Vehicle, 2009–14 149
Figure 97: Canada new cars industry value: USD billion, 2005–09 153
Figure 98: Canada new cars industry volume: thousand Vehicle, 2005–09 154
Figure 99: Canada new cars industry sector ation II: % share, by value, 2009 155
Figure 100: Canada new cars industry share: % share, by volume, 2009 156
Figure 101: Forces driving competition in the new cars industry in Canada, 2009 157
Figure 102: Drivers of buyer power in the new cars industry in Canada, 2009 159
Figure 103: Drivers of supplier power in the new cars industry in Canada, 2009 160
Figure 104: Factors influencing the likelihood of new entrants in the new cars industry in Canada, 2009 161
Figure 105: Factors influencing the threat of substitutes in the new cars industry in Canada, 2009 162
Figure 106: Drivers of degree of rivalry in the new cars industry in Canada, 2009 163
Figure 107: Canada new cars industry value projection : USD billion, 2009–14 165
Figure 108: Canada new cars industry volume projection : thousand Vehicle, 2009–14 166
Figure 109: China new cars industry value: USD billion, 2005–09 170
Figure 110: China new cars industry volume: million Vehicle, 2005–09 171
Figure 111: China new cars industry sector ation II: % share, by value, 2009 172
Figure 112: China new cars industry share: % share, by volume, 2009 173
Figure 113: Forces driving competition in the new cars industry in China, 2009 174
Figure 114: Drivers of buyer power in the new cars industry in China, 2009 176
Figure 115: Drivers of supplier power in the new cars industry in China, 2009 177
Figure 116: Factors influencing the likelihood of new entrants in the new cars industry in China, 2009 178
Figure 117: Factors influencing the threat of substitutes in the new cars industry in China, 2009 179
Figure 118: Drivers of degree of rivalry in the new cars industry in China, 2009 180
Figure 119: China new cars industry value projection : USD billion, 2009–14 181
Figure 120: China new cars industry volume projection : million Vehicle, 2009–14 182
Figure 121: Netherlands new cars industry value: USD billion, 2005–09 186
Figure 122: Netherlands new cars industry volume: thousand Vehicle, 2005–09 187
Figure 123: Netherlands new cars industry sector ation II: % share, by value, 2009 188
Figure 124: Netherlands new cars industry share: % share, by volume, 2009 189
Figure 125: Forces driving competition in the new cars industry in the Netherlands, 2009 190
Figure 126: Drivers of buyer power in the new cars industry in the Netherlands, 2009 192
Figure 127: Drivers of supplier power in the new cars industry in the Netherlands, 2009 193
Figure 128: Factors influencing the likelihood of new entrants in the new cars industry in the Netherlands, 2009 194
Figure 129: Factors influencing the threat of substitutes in the new cars industry in the Netherlands, 2009 195
Figure 130: Drivers of degree of rivalry in the new cars industry in the Netherlands, 2009 196
Figure 131: Netherlands new cars industry value projection : USD billion, 2009–14 197
Figure 132: Netherlands new cars industry volume projection : thousand Vehicle, 2009–14 198
Figure 133: Spain new cars industry value: USD billion, 2005–09 202
Figure 134: Spain new cars industry volume: million Vehicle, 2005–09 203
Figure 135: Spain new cars industry sector ation II: % share, by value, 2009 204
Figure 136: Spain new cars industry share: % share, by volume, 2009 205
Figure 137: Forces driving competition in the new cars industry in Spain, 2009 206
Figure 138: Drivers of buyer power in the new cars industry in Spain, 2009 208
Figure 139: Drivers of supplier power in the new cars industry in Spain, 2009 209
Figure 140: Factors influencing the likelihood of new entrants in the new cars industry in Spain, 2009 210
Figure 141: Factors influencing the threat of substitutes in the new cars industry in Spain, 2009 211
Figure 142: Drivers of degree of rivalry in the new cars industry in Spain, 2009 212
Figure 143: Spain new cars industry value projection : USD billion, 2009–14 213
Figure 144: Spain new cars industry volume projection : million Vehicle, 2009–14 214
Figure 145: United Kingdom new cars industry value: USD billion, 2005–09 218
Figure 146: United Kingdom new cars industry volume: million Vehicle, 2005–09 219
Figure 147: United Kingdom new cars industry sector ation II: % share, by value, 2009 220
Figure 148: United Kingdom new cars industry share: % share, by volume, 2009 221
Figure 149: Forces driving competition in the new cars industry in the United Kingdom, 2009 222
Figure 150: Drivers of buyer power in the new cars industry in the United Kingdom, 2009 224
Figure 151: Drivers of supplier power in the new cars industry in the United Kingdom, 2009 225
Figure 152: Factors influencing the likelihood of new entrants in the new cars industry in the United Kingdom, 2009 226
Figure 153: Factors influencing the threat of substitutes in the new cars industry in the United Kingdom, 2009 227
Figure 154: Drivers of degree of rivalry in the new cars industry in the United Kingdom, 2009 228
Figure 155: United Kingdom new cars industry value projection : USD billion, 2009–14 229
Figure 156: United Kingdom new cars industry volume projection : million Vehicle, 2009–14 230
Figure 157: United States new cars industry value: USD billion, 2005–09 234
Figure 158: United States new cars industry volume: million Vehicle, 2005–09 235
Figure 159: United States new cars industry sector ation II: % share, by value, 2009 236
Figure 160: United States new cars industry share: % share, by volume, 2009 237
Figure 161: Forces driving competition in the new cars industry in the United States, 2009 238
Figure 162: Drivers of buyer power in the new cars industry in the United States, 2009 240
Figure 163: Drivers of supplier power in the new cars industry in the United States, 2009 241
Figure 164: Factors influencing the likelihood of new entrants in the new cars industry in the United States, 2009 242
Figure 165: Factors influencing the threat of substitutes in the new cars industry in the United States, 2009 244
Figure 166: Drivers of degree of rivalry in the new cars industry in the United States, 2009 245
Figure 167: United States new cars industry value projection : USD billion, 2009–14 246
Figure 168: United States new cars industry volume projection : million Vehicle, 2009–14 247
Figure 169: Toyota Motor Corporation: revenues & profitability 253
Figure 170: Toyota Motor Corporation: assets & liabilities 254
Figure 171: Volkswagen AG: revenues & profitability 257
Figure 172: Volkswagen AG: assets & liabilities 258
Figure 173: Ford Motor Firms : revenues & profitability 262
Figure 174: Ford Motor Firms : assets & liabilities 263