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U.S. retail sales of lawn and garden equipment and supplies is recovering as demand benefits from improved consumer finances and confidence, rising new and existing home sales, increased consumer spending on flowers and potted plants, and stronger gains for landscape service revenues. These and other industry trends are uncovered in this up-to-date FirstLook on Lawn and Garden Equipment and Supplies Retailing. This FirstLook also provides data on sales by product line, sales by retail channel, factors driving demand, structure of the lawn and garden store business, and the competitive environment. Data is compiled and analyzed from 1997 to 2013 estimate and the Executive Summary provides a forecast for 2018.

Table Of Contents

FirstLook on Lawn and Garden Equipment and Supplies Retailing
EXECUTIVE SUMMARY
U.S. retail lawn and garden product sales and factors driving demand
Retailer product sales mix
Sales by retail channel
• Structure of lawn and garden equipment and supply store business
• Competitive environment
• Outlook for 2013 and 2018

U.S. RETAIL SALES OF LAWN AND GARDEN EQUIPMENT AND SUPPLIES
U.S. sales and growth analysis
Real sales trends
Store price index trends
Lawn and garden product sales percent total retailer sales by channel

SALES BY PRODUCT TYPE
Lawn and garden power equipment
Lawn and garden hand tools
Cut flowers and potted plants
Outdoor nursery stock, sod, and seed
Fertilizers and agricultural chemicals
Other equipment and supplies

SALES BY RETAIL CHANNEL
Lawn and garden equipment and supplies stores
Home centers
Florists
Warehouse clubs and superstores
Internet and home shopping networks
Grocery stores
Hardware stores
Department stores and others

FACTORS DRIVING DEMAND
Consumer spending on outdoor equipment
Consumer spending on flowers, seeds, and potted plants
Landscape service revenues

STRUCTURE OF LAWN AND GARDEN EQUIPMENT AND SUPPLIES STORE BUSINESS
Number of stores and revenues
Sales of lawn and garden products, other products, and services
Sales by type of customer: household, agricultural, commercial
Total employees, hourly wages, and shipments per employee

COMPETITVE ENVIRONMENT
Number of retailers selling lawn and garden products by channel
Share of lawn and garden store sales for the top four chains
Home Depot and Lowe's lawn and garden product sales and share of market

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