TABLE OF CONTENTS
DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
HOUSEHOLD APPLIANCES RETAIL SALES OVERVIEW 6
Household appliances distribution industry definition 6
Household appliances sales overview 7
Household appliances distribution sales value, 2003–08 8
Household appliances distribution sales value, 2008–13 9
HOUSEHOLD APPLIANCES MARKET SEGMENTATION 10
Market sales analysis by category, 2003–08 10
Market sales analysis by category, 2008–13 13
HOUSEHOLD APPLIANCES SALES ANALYSIS BY KEY RETAIL FORMATS 15
Retail format definitions 15
Household appliances sales analysis by key distribution formats, overview 18
Household appliances sales analysis by key distribution formats actuals, 2003–08 19
Household appliances sales analysis by key distribution formats projection, 2008–13 20
MAJOR DOMESTIC APPLIANCES SALES ANALYSIS BY KEY RETAIL FORMATS 21
Major domestic appliances sales analysis by key distribution formats, overview 21
Major domestic appliances sales analysis by key distribution formats actuals, 2003–08 22
Major domestic appliances sales analysis by key distribution formats projection, 2008–13 23
MINOR DOMESTIC APPLIANCES SALES ANALYSIS BY KEY RETAIL FORMATS 24
Minor domestic appliances sales analysis by key distribution formats, overview 24
Minor domestic appliances sales analysis by key distribution formats actuals, 2003–08 25
Minor domestic appliances sales analysis by key distribution formats projection, 2008–13 26
HOUSEHOLD APPLIANCES RETAIL SALES – COUNTRY COMPARISON 27
Household appliances distribution sales value of top five countries, 2003–13 27
APPENDIX 29
Methodology 29
Related research 30
Datamonitor consulting 30
Disclaimer 30
Index of Figures
Chart 1: Sales of household appliances in Thailand value ($m), 2003–13 7
Chart 2: Sales of household appliances in Thailand, value ($m), 2003–08 8
Chart 3: Projection sales of household appliances in Thailand, value ($m), 2008–13 9
Chart 4: Sales of household appliances in Thailand, value break down by category ($m and growth %), 2003–08 10
Chart 5: Sales of household appliances in Thailand, value break down by category (%), 2008 12
Chart 6: Projection sales of household appliances in Thailand, value break down by category ($m and growth %), 2008–13 13
Chart 7: Sales of household appliances in Thailand, value break down by category (%), 2013 14
Chart 8: Household appliances, Thailand, revenue split by key distribution formats (%), 2008 18
Chart 9: Major domestic appliances, Thailand, revenue split by key distribution formats (%), 2008 21
Chart 10: Minor domestic appliances, Thailand, revenue split by key distribution formats (%), 2008 24
Chart 11: Household appliances, growth comparison (value USD m), top five countries 27
Index of Tables
Data table 1: Household appliances distribution industry definition 6
Data table 2: Sales of household appliances in Thailand, value ($m), 2003–13 7
Data table 3: Sales of household appliances in Thailand, value ($m and THBm), 2003–08 8
Data table 4: Projection sales of household appliances in Thailand, value ($m and THBm), 2008–13 9
Data table 5: Sales of household appliances in Thailand, value break down by category ($m), 2003–08 11
Data table 6: Projection sales of household appliances in Thailand, value break down by category ($m), 2008–13 13
Data table 7: (Part 1) Retail format definitions 15
Data table 8: (Part 2) Retail format definitions 16
Data table 9: (Part 3) Retail format definitions 17
Data table 10: Household appliances, Thailand, revenues split by key distribution formats ($m), 2003–08 19
Data table 11: Household appliances projection, Thailand, revenues split by key distribution formats ($m), 2008–13 20
Data table 12: Major domestic appliances, Thailand, revenues split by key distribution formats ($m), 2003–08 22
Data table 13: Major domestic appliances projection, Thailand, revenues split by key distribution formats ($m), 2008–13 23
Data table 14: Minor domestic appliances, Thailand, revenues split by key distribution formats ($m), 2003–08 25
Data table 15: Minor domestic appliances projection, Thailand, revenues split by key distribution formats ($m), 2008–13 26
Data table 16: Global household appliances industry split ($m), top five countries 28