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Asia-Pacific Online Payment Methods: Second Half 2015

  • January 2016
  • -
  • yStats - Research on International Markets
  • -
  • 70 pages

Emerging markets in Asia outpacing advanced markets in the adoption of new online payment methods

Asia-Pacific is already the world’s largest B2C E-Commerce market in terms of sales, and continues to grow. Online payment methods are evolving along with online retail, and emerging markets in Asia-Pacific are adopting new payment methods faster than some advanced markets. The collective share of consumers using smartphone wallets and mobile money in the regions’ emerging countries was higher than that of advanced markets, a survey from 2015 cited in yStats.com’s report reveals. However, advanced markets such as Japan and South Korea are also adopting mobile payments, which already accounted for almost two thirds of online payments in China last year.

Overall, payment method preferences differ among online shoppers in various countries. On the regional level, there were even more online shoppers who paid with cash on delivery than those paying with credit and debit cards in 2015, as shown in yStats.com’s report. Nevertheless, in Japan and South Korea, credit cards remain the leading payment method, while in China, third-party online payment systems rank higher than other methods and in India cash on delivery has dominated in the past two years. In Indonesia, both banking methods and cash on delivery were popular, and in Thailand money transfer at a bank counter was ahead.

The competition landscape in online and mobile payments in Asia-Pacific remains dynamic, according to yStats.com’s research findings. Alipay still dominates third-party online payment volume in China, but Tenpay’s share is growing and new regulations favor banks for higher-value payments. Furthermore, Apple Pay plans to enter China in 2016, while South Korea’s Samsung Pay expanded to the USA after domestic launch in 2015.

Table Of Contents

Asia-Pacific Online Payment Methods: Second Half 2015
1. Management Summary
2. Global Developments
- Online Payment Trends and News about Players, H2 2015
- Mobile Payment Trends and News about Players, H2 2015
- Breakdown of E-Commerce Sales by Cards and Alternative Payment Methods, by Region , in %, 2014 and 2019f
- Non-Cash Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
- Share of Online Shoppers Paying with Cash on Delivery, in %, by Selected Emerging Markets, 2015
- Share of Online Shoppers Who Would Drop out of Purchase if the Preferred Method is Displayed on the Website but is not Available at the Checkout, in %, September 2015
- Share of Consumers Who Are Satisfied with the Payment Methods Used, by POS, Browser and Mobile, in % of Consumers in Selected Developed Countries, June 2015
- Main Criteria For Adopting Innovative Payment Methods, in % of Consumers in Selected Developed Countries, by Very Important and Rather Important, June 2015
3. Asia-Pacific
3.1. Regional
- Share of Online Shoppers Paying with Cash on Delivery and Share of Online Shoppers Paying with Credit and Debit Cards for Online Purchases, in %, August 2015
- Breakdown of Payment Methods Used to Pay for Taxi Ordered through a Mobile Application, in %, August 2015
- Digital Payment Methods Used, by Emerging and Developed Markets, in % of Consumers, August 2015
- Top Reasons for Using Online Payment Services, in % of Online Payment Service Users, August 2015
3.2. China
- Online and Mobile Payment Trends and News about Players, H2 2015
- Share of Online Shoppers Who Used Digital Payment Systems to Pay for Online Purchases, in %, 2015
- Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014
- Breakdown of Electronic Payment Users by Gender, by Payment Method Type, in %, 2014
- Breakdown of Third-Party Online Payment GMV, in %, and Total, in CNY trillion, Q2 2014 - Q2 2015
- Number of Online Payment Users, in millions and in % Share of Internet Users, December 2012, December 2013, December 2014, June 2015
- Number and Value of Electronic Payment Services Transactions, by Segment, incl. Online and Mobile, in billions and in CNY trillion, and in % Year-on-Year Change, Q2 2015
- Mobile Payment Transactions' Share of Total Online Payments, in %, 2014 and 2015
- Third-Party Mobile Payment GMV, in CNY billion, and in % Year-on-Year Change, Q3 2014 - Q3 2015
- Number of Mobile Payment Users, in millions and in % Share of Mobile Internet Users, December 2014 and June 2015
- Breakdown of Third-Party Mobile Payment Transaction Volume, by Provider, in %, 2014 and Q3 2015
- Reasons for Using Mobile Payments Offline, in % of Internet Users Using Mobile Payment Offline, August 2015
- Breakdown of Mobile Payment Market by Provider, in %, Q3 2015
3.3. Japan
- Breakdown of Most Used Online Payment Methods, in % of Online Payment Users, July 2015
- Breakdown of Preferred Devices Used for Making Online and Mobile Payments, in % of Online Payment Users, by Age Group and Total, July 2015
- Mobile Wallet Penetration, in % of Mobile Phone Owners, and Mobile Wallet Use, in % of Mobile Wallet Owners, August 2015
- Number and Value of Electronic Money Transactions, in millions and in JPY billions, and in % Year-on-Year Change, 2010-2014
- Value of Electronic Money Transactions, in JPY trillion, 2014 and 2021f
3.4. South Korea
- Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
- Activities Carried out via Mobile Instant Messengers, incl. Payment, in % of Mobile Instant Messenger Users, August 2015
- Share of Customers Who Have Used Mobile Payment Tools, in %, August 2015
- Share of Mobile Payment Users Starting to Use Mobile Payment in the Past Year, in %, August 2015
- Breakdown of Frequency of Use of Mobile Payments in Online Shopping, in % of Mobile Payment Users, August 2015
3.5. Australia
- Number of Contactless Cards, in millions, 2010, 2014 and 2019f
- Share of Shoppers Preferring to Use Contactless Payments, by Selected Regions, in %, October 2015
3.6. India
- Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
- Payment Methods Preferred in Online Shopping, by Gender, in %, July 2015
- Share of Cash on Delivery of E-Commerce Orders, in %, 2015e
- Payment Methods Used in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers
- Payment Methods Offered by Top 5 Mobile Shopping Apps, September 2015
- Mobile Wallet Market Size, in USD million, 2014 and 2020f
- Value and Volume of Payment Transactions by Selected Non-Cash Payment Methods, incl. Mobile Wallets, in millions and in INR billion, FY 2014-2015 and First 8 Months of FY 2015-2016
3.7. Indonesia
- Online Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014
- Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2015
- Breakdown of Reasons for Not Using Online Payments When Shopping Online, in %, August 2015
3.8. Thailand
- Payment Methods Used in Online Shopping, in % of Online Shoppers, May 2015
- Value and Volume of Online Payment, in THB billion and in millions, by Bank, Non-Bank and Total, 2010 - 2014 and Q1 - Q3 2015
- Value and Volume of Mobile Payment, in THB billion and in millions, by Bank, Non-Bank and Total, 2010 - 2014 and Q1 - Q3 2015
3.9. Malaysia
- Number of Users of Network-Based E-Money, in millions, and in % Year-on-Year Change, 2011 - 2014 and H1 2015
3.10. Pakistan
- Share of Consumers Who Have Used Mobile Money and Who Have a Mobile Money Account, in %, December 2014
- Top Purposes of Using Mobile Money, in % of Mobile Money Users, 2014
- Mobile Money Providers Used, in % of Mobile Money Users, 2013 and 2014

Companies Mentioned
PayPal, Apple, Amazon, eBay, American Express, Visa, BlackBerry, MFS Africa, Google, Samsung, Square, China UnionPay, National Australia Bank, CaixaBank, JPMorgan Chase, Alipay, Tenpay

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