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Asia-Pacific Online Payment Methods: Second Half 2016

  • February 2017
  • -
  • yStats - Global E-Commerce Intelligence
  • -
  • 75 pages

yStats.com’s new report: Mobile payments growing in Asia-Pacific

Asia-Pacific is the largest global region by B2C E-Commerce sales, featuring various fast growing and advanced online retail markets. Although the rankings of top online payment methods vary by country, the yStats.com report reveals a clear overarching trend: the growing use of mobile payments. Shoppers in Asia-Pacific are more likely to use innovative payment methods such as mobile wallets than consumers in other regions worldwide, with around one-half of Internet users looking forward to being able to make more payments with their mobile devices, according to a survey cited in the yStats.com report.

China is one of the leaders of the mobile trend. The number of mobile payment users in this country is catching up with the number of online payment users, while the volume of mobile payments made through third-party services like Alipay and Tenpay already outpaced desktop-based Internet payments in 2016. The figures cited in the yStats.com publication for other markets also indicate the increasing adoption of mobile payment methods. For instance, in South Korea the daily average value of payments made with mobile cards grew by a strong double-digit figure, and in India mobile wallets are projected to increase their share of E-Commerce payments by several percentage points by 2020.

Furthermore, the yStats.com report sheds light on payment-related preferences of online shoppers in Asia-Pacific by citing multiple consumer surveys. While many digital buyers in countries such as Japan and Australia are happy to pay for their online purchases by bank card, in Southeast Asian markets such as Indonesia, Thailand and Malaysia, ATM or online bank transfer are more appealing payment methods. In addition, both convenience and safety are valued by consumers when making payments online or via mobile devices.

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Table Of Contents

Asia-Pacific Online Payment Methods: Second Half 2016
1. Management Sumarry
2. Global Developments
Online and Mobile Payment Trends, H2 2016
Breakdown of E-Commerce Sales by Payment Methods, in %, 2015 and 2020f
Breakdown of the Number of Online Payment Options Offered, in % of Online Merchants, January 2016
Top 3 Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August 2016
Top 3 Considerations When Choosing a Payment Method in Cross-Border Online Shopping,
in % of Cross-Border Online Shoppers, August 2016
Reasons To Choose the Preferred Payment Method in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, 2016
Security Authentication Features That Online Shoppers in the USA and the UK Would Consider Setting Up for Online Purchases in the Next 12 Months, in %, November 2016
Mobile Payments Share of Total Consumer Card Payments, in %, 2016e and 2021f
Mobile and Wearable Contactless Payments, in USD billion, 2015 and 2018f
Breakdown of Mobile Payments by Usage Case, by Europe and North America, 2016e
Share of Internet Users Who Look Forward to Being Able to Pay for More Transactions from Mobile Device, in %, by Asia-Pacific, Europe, Latin America, the USA, and Global Average, August 2016
Contactless Payment User Penetration, in % of Banked Population, July 2016
Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, by Selected Regions, August 2016
Products and Services Paid for via Mobile Wallet, in % of Mobile Shoppers Who Paid with Mobile Wallet, August 2016
Share of Mobile Shoppers Paying with Mobile Wallets, by Selected Countries, in %, August 2016
Probability of Using Mobile Wallets, in % of Smartphone Owners, by Selected Countries, July 2016
3. Asia-Pacific
3.1. Regional
Breakdown of E-Commerce Sales by Payment Method, in %, 2015 and 2020f
3.2. Advanced Markets
3.2.1. Japan:
Online and Mobile Payment Trends and News about Players, H2 2016
Top Places to Use Credit Card, incl. “Online Shopping/Mail Order”, in % of Internet Users Who Used Credit Card in the Previous 6 Months, November 2016
Top Purposes of Using a Credit Card, incl. “Online Shopping and Internet Services”, in % of Adults Who Would Like to Use Credit Cards, July 2016
Breakdown of Attitude to Being Asked to Enter a Password or Other Identification in Addition to Credit Card Number and Expiration Date When Shopping Online, in % of Adults, July 2016
Payment Methods Used in Physical Stores, incl. “E-Money”, in % of Internet Users, by Age Group, August 2016
Mobile Payments Solutions Used for Payment In-Store, in % of Internet Users, August 2016
3.2.2. South Korea:
Daily Average Value of Mobile Card Payments, in KRW billion, 2014 and 2015
Breakdown of Payment Instruments Used, by Transactions Number and Value, in %, incl. “Mobile Cards”, 2015
Reasons for Not Using Mobile Financial Services, by Score, in %, 2015
3.2.3. Australia:
Share of Credit Cards in Number of Domestic B2C E-Commerce Payments, in %, FY 2010/11 and FY 2015/16
Value of Card-Not-Present Fraud, in AUD million, and Share of Total Card Fraud, in %, 2010 - 2015
Share of Banked Population Who Used Contactless Payments, by Contactless Card and Mobile Wallet, in %, 2015/2016
3.3. Emerging Markets
3.3.1. China:
Online and Mobile Payment Trends and News about Players, H2 2016
E-Wallet's Share of E-Commerce Sales, in %, 2015
Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016
Number of Online Payment Users, in millions, and Penetration, in % of Internet Users, 2012 - 2015 and June 2016
Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 - Q2 2016
Breakdown of Third-Party Online Payment GMV, by Type, in %, Q2 2015 - Q2 2016
Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016
Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014, 2015 and June 2016
Third-Party Mobile Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 - Q2 2016
Breakdown of Third-Party Mobile Payment, by Type, in %, Q2 2015 - Q2 2016
Breakdown of Third-Party Mobile Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016
Breakdown of Payment Methods Used in Mobile Payment Accounts, in % Mobile Payment Users, 2015
Mobile Payment Scenarios, in % of Mobile Payment Users, 2015
Reasons for Using Mobile Payments, in % of Mobile Payment Users, July 2016
3.3.2. India:
Online and Mobile Payment Trends and News about Players, H2 2016
Breakdown of E-Commerce Payment Volume by Payment Methods, in %, 2015 and 2020f
Value of Payment Transactions by Selected Non-Cash Payment Methods, in INR billion, Volume, in millions, and Change, in %, incl. Mobile Wallets, FY 2014-2015 and FY 2015-2016
Purposes of Using Mobile Wallets, in % of Mobile Wallet Users, April 2016
3.3.3. Indonesia:
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, December 2016
Breakdown of Reasons to Choose Payment via ATM, in % of Online Shoppers Who Pay for Online Purchases via ATM, December 2016
Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2016
Reasons to Choose an E-Commerce Website to Purchase From, incl. Payment-Related, in % of Online Shoppers, August 2016
Most Popular Non-Bank Fintech Services, in % of Non-Bank Fintech Service Users, November 2016
Areas with Most Demand for Increased or Clearer Regulation According to Fintech Companies, in %, November 2016
3.3.4. Thailand:
Breakdown of E-Commerce Revenues of Retail and Wholesale Trade Companies by Payment Method, in %, 2015
3.3.5. Malaysia:
Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, June 2016
Top 5 Reasons Preventing Consumers from Conducting Certain Banking Activities via Mobile, in % of Internet Users, March 2016

Companies Mentioned
Age Group Ltd, Airtel Money SA, Alipay.com Ltd, Analysys Ltd, Android Inc., Apple Inc., AT Kearney Ltd, Axis Bank Ltd, Bank of Japan, Bank of Tokyo-Mitsubishi UFJ Ltd, Barista Coffee Co Ltd, Bic Camera Inc., Business Standard Ltd, Cafe Coffee Day, CNNIC, Deloitte Inc., Doku, Euromonitor International Inc., Family Mart Co, FeliCa Networks Inc., Flipkart Ltd, Forbes and Company Ltd, FreeCharge Ltd, Google Inc., HDFC Bank Ltd, IBM, ICICI Bank Ltd, Ipsos SA, iResearch, Lawson Inc., MasterCard Inc, McDonald's Corp, Mi Pay Inc., Nikkei Inc., Nielsen Co., Oxigen Wallet, PayPal Inc., Paytm Ltd, PwC, Rakuten Edy Inc., Samsung Pay Inc., SBI Inc., Shopclues, SMBC, Snapdeal, Suica, Tenpay, TechCrunchl, Economic Times Ltd, The Hindu Times, Visa Inc., Wechat Ltd, Worldpay Ltd, Yodobashi Camera Co Ltd.

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