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Soft Drinks in Malaysia, Euromonitor International

  • June 2014
  • -
  • Euromonitor International
  • -
  • 90 pages

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2013 was a good year for soft drinks, as it experienced considerable growth in both total value and volume sales. Owing to uniqueness in terms of product offer, coupled with the climate of Malaysia, soft drinks witnessed robust demand. The consumers’ liking for something new enhanced the appeal of variants of carbonates, RTD tea or coffee, among other beverages. Moreover, convenience pack sizes and the up-and-coming vending culture in Malaysia saw soft drinks being sold across major on-trade...

Euromonitor International’s Soft Drinks in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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