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Hasbro Toys (M) Sdn Bhd in Toys and Games (Malaysia)

  • October 2015
  • -
  • Euromonitor International
  • -
  • 2 pages

Hasbro manufactures licensed toys to secure share worldwide, in partnership agreements with producers of popular films and cartoons. Star Wars, Marvel, and Transformers licensed toys boosted Hasbro’s sales in 2014.
A wholly-owned subsidiary of Hasbro Inc in the US, Hasbro Toys (M) Sdn Bhd was established to market and distribute Hasbro-owned toys across Malaysia.


Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Hasbro Toys (M) Sdn Bhd in Toys and Games (Malaysia)
HASBRO TOYS (M) SDN BHD IN TOYS AND GAMES (MALAYSIA)
Euromonitor International
October 2015

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Hasbro Toys (M) Sdn Bhd: Key Facts
Summary 2 Hasbro Toys (M) Sdn Bhd
Competitive Positioning
Summary 3 Hasbro Toys (M) Sdn Bhd: Competitive Position 2014












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