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World Market for Heat Pumps 2014 - Italy

  • April 2014
  • -
  • Bsria
  • -
  • 59 pages

BSRIA's World Heat Pump study is published annually and covers countries in Europe, Asia and the US, providing market information for water to water and exhaust air systems. Data from the individual heat pump country reports are combined to create a definitive overview of the global market. The overview is provided in an interactive Excel format, allowing the user to isolate and control information with ease.

Table Of Contents

World Market for Heat Pumps 2014 - Italy
CONTENTS
1 MARKET BACKGROUND OVERVIEW6
1.1 Economy and construction .6
1.1.1 Population and climate ...6
1.1.2 Economy.7
1.1.3 Construction8
1.1.4 Energy supply .. 11
1.2 Heating stock 13
1.3 Local heating practices .14
2 MARKET SIZE, STRUCTURE AND SEGMENTATION .16
2.1 Market volume and value .16
2.2 Product segmentation...18
2.2.1 Heat pumps by output.. 18
2.3 Average prices by system type.22
2.4 Potential for mainstream uptake...23
2.5 Market challenges.24
3 HISTORICAL TREND AND FORECASTS .26
3.1 Historical trend..26
3.2 Forecasts ..27
4 STRUCTURE OF SUPPLY.30
4.1 Distribution30
4.1.1 Domestic manufacturers and importers... 31
4.1.2 OEM supply . 32
4.2 End user sector.32
4.3 Applications ..34
4.4 Installation type.35
4.5 Major companies ..36
4.5.1 Market shares by product type 39
4.5.2 Profiles of major companies 43
5 MARKET DRIVERS 49
5.1 New construction sector and refurbishment potential ..49
5.2 National legislation on energy efficiency ..50
5.2.1 Legislative decrees 192/2005 and 311/2006 - transposition of EPBD (2002/91/EC). 50
5.2.2 Legislative decree 28/2011 - transposition of RES directive 2009/28/EC .. 51
5.2.3 Regional differences 52
5.2.4 Ecodesign and Energy Labelling Directives for Lot 1 (space and combi-heaters)
and Lot 2 (water heaters and hot water storage tanks)... 53
5.3 Financial incentives ..54
5.3.1 55% tax deduction for energy improvements in existing buildings.. 54
5.3.2 Subsidy scheme for renewable heating energies 54
5.4 Energy prices55
5.5 Local manufacturing .57
5.5.1 Heat pump specialists.. 57
5.6 Heating/boiler equipment suppliers ..57
5.6.1 Air conditioning/ventilation equipment suppliers . 58
5.7 Installers ...58
5.8 Consumer awareness...58
6 MARKET ATTRACTIVENESS59
6.1 Macro-environmental analysis..59

TABLES

Table 1 Background data economy and construction, 2011-2015..6
Table 2 Heating stock by type of heating product, 2013 ...13
Table 3 Market volume and value (€m), 2012 and 2013...16
Table 4 Water to water heat pump market volume by output, 2012 and 2013 .19
Table 5 Air to water heat pump market, splits systems, volume by output, 2012 and 2013 .19
Table 6 Air to water heat pump market, monoblocs, volume by output, 2012 and 2013 ..20
Table 7 Air to water heat pumps, splits - monoblocs, volume, 2012 and 201321
Table 8 Air to water - cylinder-integrated water heater type, 2012 and 2013 ..22
Table 9 Average manufacturers selling prices, € per unit, 2012 and 2013...23
Table 10 Heat pump historical trend and forecasts, volume (units), 2008-2017...26
Table 11 Forecast assumptions 29
Table 12 Supplier sales volume by first point of distribution, 2012 and 2013...30
Table 13 Heat pump market volume by end user sector, 2012 and 2013 33
Table 14 Heat pump market by application, 2012 and 2013.34
Table 15 Heat pump market by type of installation, 2012 and 2013.36
Table 16 Market share estimates, ground/ water to water heat pump suppliers, 2012 and 2013 39
Table 17 Market share estimates, air to water split type heat pump suppliers, 2012 and 2013 ...40
Table 18 Market share estimates, air to water monobloc type heat pump suppliers, 2012 and 2013..41
Table 19 Market shares estimates, indoor air to water -cylinder-integrated water heater heat
pump suppliers, 2012 and 2013 42
Table 20 PESTLE analysis of Italy's heat pump market ...59

FIGURES

Figure 1 Map of Italy6
Figure 2 The Italian gas bill*, Q2 2013 ..11
Figure 3 The Italian electricity bill*, Q2 2013.13
Figure 4 Heat pump market volume, units, 2012 and 2013 ..16
Figure 5 Heat pump historical trend and forecasts, volume (units), 2008-2017 ...26
Figure 6 Heat pump market volume by first point of distribution, 2012 and 2013.31
Figure 7 Heat pump market volume by end user sector, 2012 and 2013 .33
Figure 8 Heat pump market by application, 2012 and 2013 .34
Figure 9 Heat pump market by type of installation, 2012 and 2013..36
Figure 10 Market shares, ground/water to water heat pump suppliers, 2013...39
Figure 11 Market shares, air to water split type heat pump suppliers, 2013.40
Figure 12 Market shares, air to water monobloc type heat pump suppliers, 2013 ...41
Figure 13 Market shares, indoor air to water -cylinder-integrated water heater heat pump
suppliers, 2013 ..42
Figure 14 Retail natural gas prices for households in the EU, first semester 2013 ..56
Figure 15 Retail electricty prices for households in the EU, first semester 2013..56

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