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Smart Home Controls 2013 - Norway

  • October 2013
  • -
  • BSRIA Worldwide Market Intelligence
  • -
  • 59 pages

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The Norwegian market for smart homes was estimated to be worth over €31 million in 2012. The market value grew by almost 5% in 2011 and by almost 10% in 2012.
The smart home market in Norway is relatively established and addressed not only to the top end users (luxury villas) but also to the middle income families.
Residential applications is a relatively large segment, addressing most of the mid-range to upper range and luxury accommodations. Commercial installations mainly take place in offices, hotels, hospitals, nurseries, schools and other public buildings.
The smart home market for assisted homes is still a niche segment in Norway. However, its growth rate is faster than for other segments and such growth is forecast to continue in the coming years.

Heating and lighting are the two most common applications, followed by blind controls. Environmental controls is the most growing application.

There are three main platforms in Norway: the KNX open protocol and two proprietary systems: Xcomfort from Eaton and the Elko home platform (this is being phased out).
KNX is offering wired solutions and therefore its installation is more complex and requires skilled electricians. The role of the electricians is important in the market while system integrators are present in limited numbers and are only occasionally engaged in residential applications. The role of system integrators is much more crucial in commercial installations.
The market is expected to grow at a fast pace within the next five years. Construction output is set to increase until 2015, with new dwelling completions passing from about 26,000 in 2012 to about 35,000 in 2015.
Although there is a potential for a rapid expansion, the market for Home Energy Management is virtually non-existent in Norway at present in the residential segment.
A number of ‘intelligent’ environmental control solutions have recently been launched in the market. The market developed in 2010, growing constantly in 2011 and 2012 to reach an estimated value of €2.4 million.

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