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World Heating Study 2014 (Domestic Boilers) - Italy

  • April 2014
  • -
  • BSRIA Worldwide Market Intelligence
  • -
  • 54 pages

Each year BSRIA publishes an updated global study which analyses key global markets, offering clients a comprehensive insight into the trends and activities within the world heating market. WMI's heating experts research a variety of markets including: water heating, domestic boilers, commercial boilers, Industrial boilers, radiators, underfloor heating, electric underfloor heating.

Table Of Contents

World Heating Study 2014 (Domestic Boilers) - Italy
CONTENTS
1 MARKET BACKGROUND OVERVIEW7
1.1 Economy and construction .7
1.1.1 Population and climate ...7
1.1.2 Economy.8
1.1.3 Construction9
1.1.4 New house building 9
1.1.5 Energy supply .. 11
1.1.6 Residential electricity and gas supply.. 12
1.2 Heating stock 13
1.3 Local heating practices .14
1.4 District heating ..15
2 MARKET SIZE AND SEGMENTATION..16
2.1 Boiler market size .16
2.2 Heat interface unit market size .18
2.2.1 Overview.. 18
2.2.2 Market size .. 19
2.2.3 Market trends... 20
2.3 Boiler segmentation..21
2.3.1 Provision of sanitary hot water 21
2.3.2 Output .. 22
2.3.3 Heat exchanger material . 24
2.3.4 Solid fuel boilers .. 24
2.3.5 Biomass boilers ... 25
2.3.6 Condensing boilers .. 25
2.4 End user sector.26
3 DOMESTIC VERSUS OVERSEAS TRADE ...28
4 MARKET DRIVERS AND TRENDS29
4.1 Market drivers ...29
4.1.1 New construction sector and refurbishment potential . 29
4.1.2 National legislation on energy efficiency . 29
4.1.3 Financial incentives . 33
4.1.4 Energy prices... 34
4.1.5 Consumer awareness.. 36
4.2 Market trends37
4.2.1 Market forecast 40
5 DOMESTIC BOILERS STRATEGIC OVERVIEW ..42
5.1 Macro-environmental analysis..42
5.2 Market attractiveness43
6 STRUCTURE OF SUPPLY.46
6.1 Market shares ...46
6.1.1 Wall hung gas boilers .. 47
6.1.2 Floor standing atmospheric gas boilers... 49
6.2 Product range ...52
6.3 SWOT analysis .53
7 DISTRIBUTION OF DOMESTIC BOILERS55
7.1 Overview...55
7.2 Distribution of domestic boilers.55
7.3 Major distributors ..56
7.4 Distributor profiles.57
7.4.1 Wholesalers . 57

TABLES

Table 1 Background data economy and construction, 2010-2013f.7
Table 2 Heating stock by type of heating product, 2012 ...14
Table 3 Volume and value of the domestic boiler market, Table 4 Volume and value of interface units, 2011 and 2012e.20
Table 5 Most important suppliers of heat interface units 2012..21
Table 6 Boiler sales by type of hot water provision, 2011 and 2012e...21
Table 7 Domestic boiler sales by output (kW), Table 8 Domestic boiler sales by output (kW), Table 9 Domestic boiler sales by heat exchanger material, 2011 and 2012e ..24
Table 10 Solid fuel boilers sales by fuel type, 2011 and 2012e25
Table 11 Boiler market by end user sector, 2012e ...27
Table 12 Overseas trade, volume (‘000 units), 2012e ..28
Table 13 The domestic boiler market historical trends, volume (‘000 units), 2007-2011..38
Table 14 The domestic boiler market forecasts, volume (‘000 units), 2012-2016 39
Table 15 PESTLE analysis of the Italian heating products market ...42
Table 16 Competitive forces analysis44
Table 17 Market attractiveness matrix by product type.45
Table 18 Market shares of wall hung (condensing) gas boilers, 2011 and 2012e47
Table 19 Market shares of wall hung (non-condensing) gas boilers, 2011 and 2012e 48
Table 20 Market shares for floor standing condensing atmospheric gas boilers, 2011 and 2012e..49
Table 21 Market shares for floor standing non-condensing atmospheric gas boilers, 2011 and
2012e ..49
Table 22 Market shares for pressure jet fired oil and gas boilers, 2011 and 2012e .50
Table 23 Market shares for solid fuel boilers, 2011 and 2012e 51
Table 24 Product range suppliers of domestic boilers ..52
Table 25 SWOT analysis of Riello Spa .53
Table 26 SWOT analysis of Ariston Thermo Group..53
Table 27 SWOT analysis of Baxi Spa ...54
Table 28 First point of distribution for manufacturers / importers, 2012e..56
Table 29 Major heating products distributors, 2012 ..56
Table 30 Major heating products distributors - brands, 201257

FIGURES

Figure 1 Map of Italy7
Figure 2 The Italian gas bill*, Q4 2012 ..11
Figure 3 The Italian electricity bill*, Q4 2012.13
Figure 4 Domestic boiler sales by type, volume (‘000 units), 2012e.17
Figure 5 Boiler sales by type of hot water provision, 2012e..22
Figure 6 Domestic boiler sales by output, volume '000 units, 2012e 23
Figure 7 Sales of domestic boilers by end user sector, 2012e .27
Figure 8 Retail natural gas prices for households in the EU*, May 2012 (15,000 kWh/year or
1,400 m3
of gas) 35
Figure 9 Retail natural gas prices for households in the EU*, May 2012 (30,000 kWh/year or
2,800 m3 of gas)35
Figure 10 Retail electricity prices for households in the EU*, May 2012 (3,500 kWh/year)..36
Figure 11 Retail electricity prices for households in the EU*, May 2012 (7,000 kWh/year)..36
Figure 12 The domestic boiler market historical trends, volume (‘000 units), 2007-2011 39
Figure 13 The domestic boiler market forecasts, volume, (‘000 units), 2012-2016 ..40
Figure 14 Competitive forces analysis ..43
Figure 15 Market shares of wall hung (condensing) gas boilers, volume, 2012e .47
Figure 16 Market shares of wall hung (non-condensing) gas boilers, volume, 2012e..48
Figure 17 Market shares for floor standing condensing atmospheric gas boilers, volume, 2012e ...49
Figure 18 Market shares for floor standing non-condensing atmospheric gas boilers, volume,
2012e ..50
Figure 19 Market shares for pressure jet fired oil and gas boilers, 2012e 50
Figure 20 Market share solid fuel boilers, 2012e ..51
Figure 21 First point of distribution, domestic boilers, 2012e56

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