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Betagro Agro Group PCL in Pet Care (Thailand)

  • November 2015
  • -
  • Euromonitor International
  • -
  • 2 pages

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Over the forecast period, Betagro Agro Group is expected to focus on the premiumisation of its product portfolio to align with rising consumer demand for a higher class of pet food, for instance, through launching a premium cat food brand. It is also likely to launch more-intensive marketing campaigns for its Perfecta dry dog brand, as well as expand its product range to suit varying consumer needs.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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