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  5. > Telco vs. OTT Watch - State-of-the-Art (December 2013)- World Internet Services - Internet Access & Usages - Search - E-commerce - Social Networks - Video OTT - OTT VoIP - Online Games - Advertising - Mobile Apps - LBS

Description:

This report provides data and forecasts up to 2017 on the Internet services Markets -uses and revenue, by country and region. It is structured around the following key services: Internet Access & Usages, Search, E-Commerce, Social Networks, Video OTT, OTT VoIP, Online Games, Advertising, Mobile Apps, LBS – both fixed and mobile. It covers Europe, Americas and Asia-Pacific, and analyses the major trends by segment as well as the key players in the market.

Region:

Americas,Asia/Pacific,Europe,Brazil,China,France,Germany,Italy,Japan,South Korea,Spain,United Kingdom,United States

Table Of Contents

Telco vs. OTT Watch - State-of-the-Art (December 2013)- World Internet Services - Internet Access and Usages - Search - E-commerce - Social Networks - Video OTT - OTT VoIP - Online Games - Advertising - Mobile Apps - LBS
1. Executive Summary 5
- The Telco vs OTT picture; OTTs have grown to account for ¼ of the
market 6
- Paid services account for two-thirds of global Internet services market 7
- The Internet service markets in a BCG matrix 8
- Internet user growth expected to continue apace, especially on mobile 9
- The diversification of major OTTs 10
- Large differences in Internet services per-user revenues for the Internet
giants 11
- Evolution of the top 5 OTTs for Internet services in 2013; IDATE
ranking 12
- IDATE picks of hot topics in H2 2013 (1): social networks going
strong 13
- IDATE picks of hot topics in H2 2013 (2): personal data and privacy
issues 14
2. Methodology 15
- List of indicators by country 16
- Sources 17
3. Key Internet players 18
- Google: King of search also the king of diversity 19
- Facebook: strengthening in mobile ads and paid revenue 20
- Amazon.com: starting to put more emphasis on advertising 21
- Apple: en route to lead mobile Internet 22
4. Online search 23
- Search: still growing, driven by mobile, social and video 24
- Online search country breakdown 25
5. E-commerce 26
- E-commerce: sustained growth, fuelled by new devices 27
- E-commerce country breakdown 28
6. Social networks 29
- Social Networks: an audience of more than half of global Internet
users 30
- Social Networks: revenues from paid and ads 31
7. Online video 32
- OTT Video: USA the driving force 33
8. Paid mobile applications 34
- Paid mobile applications: growth to continue, APAC dominates
revenues 35
- Paid mobile applications country breakdown 36
9. Online advertising 37
- Online advertising 38
- Mobile advertising 39
Who are we? 40

Figures and Tables

1. Executive Summary 5
- Comparison of global telco and OTT total market 6
- Breakdown of OTT service market, 2017 6
- Market share of Internet services, 2013 and 2017 7
- Paid and ads revenue split, 2013 and 2017 7
- Forecast growth of fixed and mobile Internet users worldwide 9
- Forecast growth of fixed and mobile Internet penetration worldwide 9
- Estimated annual per-user revenue for digital content worldwide, 2009-2012 11
- Most important social media sites for teens 13
3. Key Internet players 18
- Just a few examples of Google services and their competitors 19
- Google revenue breakdown 2009 to 2012 19
- Facebook revenue breakdown, 2009-2012 20
- Share of advertising revenue between fixed and mobile 20
- Amazon pushing more aggressively in advertising 21
- Amazon annual turnover 2012, share of advertising 21
- Breakdown of net sales of Apple products, 2009-2012 22
4. Online search 23
- Global online advertising revenues, 2013-2017 24
- Search engines' global share, 2012 24
- Proportion of mobile subscribers who use mobile search, by country, 2013 and
2017 25
- Per-user online search revenue by country, 2013 and 2017 25
5. E-commerce 26
- E-commerce revenue by country, 2013 and 2017 27
- M-commerce as a percentage of e-commerce, 2013 and 2017 27
- Proportion of Internet users who shop online by country, 2013 and
2017 28
- Annual e-commerce revenue per online shopper, by country, 2013 and
2017 28
6. Social networks 29
- Social network penetration 2013, fixed and mobile 30
- Social network paid and advertising revenues, 2013 30
- Social networks' advertising revenue by country, 2013 and 2017 31
- Social networks' fee-based revenue by country, 2013 and 2017 31
7. Online video 32
- OTT video revenues by country, 2013 and 2017 33
- Share of OTT video revenues between USA, EU27, APAC and RoW, 2013 and
2017 33
8. Paid mobile applications 34
- Paid mobile applications revenues, 2013 and 2017 35
- Paid mobile applications annual revenue per user, 2013 and 2017 35
- Mobile apps revenue, by countries, 2013 and 2017 36
- Mobile apps annual revenue per user, by country, 2013 and 2017 36
9. Online advertising 37
- Total online advertising revenue by country, 2013 and 2017 38
- Online advertising's share of total ad revenue, by country, 2013 and 2017 38
- Total mobile advertising revenue by country, 2013 and 2017 39
- Mobile advertising's share of total ad revenue, by country, 2013 and 2017 39

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