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Coffee in Vietnam

  • February 2016
  • -
  • Euromonitor International
  • -
  • 23 pages

Off-trade volume sales of coffee slowed down slightly in 2015 versus 2014 growth. Consumers’ hectic lifestyles continued to steer coffee’s performance in 2015. It is thanks to its convenience in preparation, allowing consumers to enjoy their coffee quickly and easily. This also saw instant coffee leading in off-trade volume growth within coffee with 10% growth compared to 5% growth, respectively during 2015.

Euromonitor International's Coffee in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Coffee in Vietnam
COFFEE IN VIETNAM
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Coffee by Category: Volume 2010-2015
Table 2 Retail Sales of Coffee by Category: Value 2010-2015
Table 3 Retail Sales of Coffee by Category: % Volume Growth 2010-2015
Table 4 Retail Sales of Coffee by Category: % Value Growth 2010-2015
Table 5 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Value 2010-2015
Table 6 Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Value 2010-2015
Table 7 Retail Sales of Instant Coffee by Type: % Value Breakdown 2010-2015
Table 8 NBO Company Shares of Coffee: % Retail Value 2011-2015
Table 9 LBN Brand Shares of Coffee: % Retail Value 2012-2015
Table 10 Forecast Retail Sales of Coffee by Category: Volume 2015-2020
Table 11 Forecast Retail Sales of Coffee by Category: Value 2015-2020
Table 12 Forecast Retail Sales of Coffee by Category: % Volume Growth 2015-2020
Table 13 Forecast Retail Sales of Coffee by Category: % Value Growth 2015-2020
Table 14 Forecast Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Value 2015-2020
Trung Nguyen Corp in Hot Drinks (vietnam)
Strategic Direction
Key Facts
Summary 1 Trung Nguyen Corp: Key Facts
Competitive Positioning
Summary 2 Trung Nguyen Corp: Competitive Position 2015
Executive Summary
Hot Drinks Grows Positively During 2015
Convenience Determines Consumers' Choices of Hot Drinks
Domestic Players Lead Hot Drinks
Health Benefits Surround 2015 New Product Developments
Hot Drinks To Continue Positive Performance To 2020
Key Trends and Developments
Convenience of Hot Drinks Increasingly Crucial for Consumers
Consumer Health Consciousness Steers Hot Drinks
Domestic Manufacturers Retain Lead in Hot Drinks
Market Data
Table 15 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2010-2015
Table 16 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2010-2015
Table 17 Retail Sales of Hot Drinks by Category: Volume 2010-2015
Table 18 Retail Sales of Hot Drinks by Category: Value 2010-2015
Table 19 Retail Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 20 Retail Sales of Hot Drinks by Category: % Value Growth 2010-2015
Table 21 Foodservice Sales of Hot Drinks by Category: Volume 2010-2015
Table 22 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 23 Total Sales of Hot Drinks by Category: Total Volume 2010-2015
Table 24 Total Sales of Hot Drinks by Category: % Total Volume Growth 2010-2015
Table 25 NBO Company Shares of Hot Drinks: % Retail Value 2011-2015
Table 26 LBN Brand Shares of Hot Drinks: % Retail Value 2012-2015
Table 27 Retail Distribution of Hot Drinks by Format: % Volume 2010-2015
Table 28 Retail Distribution of Hot Drinks by Format and Category: % Volume 2015
Table 29 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020
Table 30 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020
Table 31 Forecast Retail Sales of Hot Drinks by Category: Volume 2015-2020
Table 32 Forecast Retail Sales of Hot Drinks by Category: Value 2015-2020
Table 33 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 34 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020
Table 35 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2015-2020
Table 36 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 37 Forecast Total Sales of Hot Drinks by Category: Total Volume 2015-2020
Table 38 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020
Appendix
Production/import/export Data
Table 39 Production of Hot Drinks by Category 2010-2015
Sources
Summary 3 Research Sources












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