Table of Contents
The confidence of Portuguese consumers has increased over the review period as their disposable incomes have experienced an increase. This is sustaining growth in consumption and specifically various categories within consumer appliances. After several years of postponing the replacement of old energetic inefficient models, local consumers now feel more confident in investing. Stronger investment in innovation by manufacturers and promotional activity is also helping consumer appliances to conti...
Euromonitor International’s Consumer Appliances in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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