Table of Contents
Fruit/vegetable juice was affected by the overall price increase, as consumers reduced spending on juices and purchased them less often. Since 2011, Estonians have preferred juice drinks instead of 100% juices and nectars due to their significantly lower prices. A large number of Estonians do not know the exact difference between juice drinks, nectars and 100% juices and the major factor influencing purchases is price. 100% juices from domestic players such as A. Le Coq, Põltsamaa Felix and...
Euromonitor International's Fruit/Vegetable Juice in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fruit/Vegetable Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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