Fruit/vegetable juice competes head-on with carbonates as carbonates are slowly losing their appeal among health-conscious consumers, especially in urban India. There has been a shift in the consumer beverage demand towards non-carbonated alternatives thanks to obesity and other health issues, changes in lifestyle and affordability, increasing the presence of organised retail and urbanisation. This shift is creating newer opportunities for drinks manufacturers in the country. Exotic flavour...
Euromonitor International's Fruit/Vegetable Juice in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fruit/Vegetable Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.