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RTD Tea in Croatia

  • February 2015
  • -
  • Euromonitor International
  • -
  • 24 pages

Summary

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After the failed attempt by Rauch Croatia to launch carbonated RTD tea in 2012, no manufacturer has since attempted to make any new moves within this category. Rauch was one of the marginal players in the category, with unfavourable shelf positioning. If any of the leaders attempted to launch a new product, it could be successful and remain on the shelves.

Euromonitor International’s RTD Tea in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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