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Sanitary Protection in Egypt

  • March 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Retail volume sales grew by 9% in 2015 due to rising urbanisation and vigorous price promotion campaigns. Retail value sales continued to increase significantly to reach EGP714 million in 2015. This was mainly driven by standard towels with wings and ultra-thin towels with wings which achieved value growth of 10% and 17%, respectively.

Euromonitor International’ s Sanitary Protection in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sanitary Protection in Egypt
SANITARY PROTECTION IN EGYPT
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2010-2015
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2010-2015
Table 3 Retail Sales of Tampons by Application Format: % Value 2010-2015
Table 4 NBO Company Shares of Retail Sanitary Protection: % Value 2011-2015
Table 5 LBN Brand Shares of Retail Sanitary Protection: % Value 2012-2015
Table 6 Forecast Retail Sales of Sanitary Protection by Category: Value 2015-2020
Table 7 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Egyptian Co for Paper and Tissue Products in Tissue and Hygiene (egypt)
Strategic Direction
Summary 1 Egyptian Co for Paper and Tissue Products: Key Facts
Company Background
Competitive Positioning
Summary 2 Egyptian Co for Paper and Tissue Products (Zeina Group): Competitive Position 2015
Executive Summary
Cost of Living Increases in 2015 and Places Pressure on Consumers' Wallets
Modern Grocery Retailers Are in Fashion
Local Manufacturers Compete for Shares
Tourism Industry on Alert
Key Trends and Developments
Weak Or Negative Growth Expected in Many Categories Over the Forecast Period
Local Players Win Share at the Expense of International Leaders
Suburban and Urban Migration Patterns Affect Channel Shares
Market Indicators
Table 8 Birth Rates 2010-2015
Table 9 Infant Population 2010-2015
Table 10 Female Population by Age 2010-2015
Table 11 Total Population by Age 2010-2015
Table 12 Households 2010-2015
Table 13 Forecast Infant Population 2015-2020
Table 14 Forecast Female Population by Age 2015-2020
Table 15 Forecast Total Population by Age 2015-2020
Table 16 Forecast Households 2015-2020
Market Data
Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources

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