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Table of Contents
Green tea put in the strongest performance in 2012, with off-trade volume growth of 11% and current value growth of 14%. Green tea is a category with some of the strongest growth potential as its health benefits are only just being promoted and understood in Macedonia. Green tea is imported but some domestic manufacturers pack it in Macedonia and sell it as their own product/brand.
Euromonitor International's Tea in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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... The bulk of the offerings and consequently, met with a very restricted demand at much lower level. Majority of these varieties witnessed very heavy withdrawals. Blenders lent some support whilst loose tea ...
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