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Tea in Macedonia

  • February 2016
  • -
  • Euromonitor International
  • -
  • 22 pages


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In 2015, tea achieved 1% current value growth to reach MKD1.6 billion, while off-trade volume sales rose by 1% to reach 1,037 tonnes. The performance of tea in 2015 was an indicator of the stronger role that coffee still had in terms of hot drinks in Macedonia and the country’s relatively undeveloped tea drinking culture, opposite to trends in Western countries.

Euromonitor International's Tea in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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