Table of Contents
Case Studies of Top Participants and the Role of Value-added Services
This research study analyzes market trends for data communication services in Latin America. Value-added and Internet technology services provided over data communications networks are identified and examined, and growth opportunities are provided. Further, this study analyzes the main case studies in Latin America of the following major participants: Level 3, Telefónica, Orange Business Services, and British Telecom Global Services.
•Average revenue per line (ARPL) for Latin American data communications services has been declining in recent years due to competition, migration from legacy circuits to Internet protocol (IP) technologies, expense control by enterprises, and governments.
•Connectivity and badwidth have become commodities in the data communications market. To differentiate themselves, telecommunications companies (telcos) have been bundling services to provide complete solutions while also offering value-added Internet technology (IT) services to increase shares in enterprise accounts.
•Value-added services (VAS) include network performance management; acceleration; managed security services (MSS); content delivery networks (CDN); unified communications, and collaboration (UCC); and mobility—all of which are increasingly important for enterprise customers.
•Cloud computing is an important VAS with special appeal to small and medium companies (SMBs) that are adopting dedicated Internet connections. The compound annual growth rate (CAGR) is X% for cloud computing between 2012 and 2017.
•MSS, CDN, and data center segments also have high CAGRs between 2012 and 2017 at X%, X%, and X%, respectively.
•Case studies for British Telecom (BT), Level 3, Orange, and Telefónica are presented in this Hot Topic in order to illustrate market strategies. Profiles are provided in terms of geographic coverage, network infrastructure, and customer base. Finally, the most popular technologies are analyzed, namely IP/multi-protocol label switching (MPLS) and dedicated IP.
This study focuses on analyzing new trends in data communications and examines key markets in Latin America. The key focus areas of the research are as follows:
•Case studies in Latin America
Geographic coverage: Latin America
Study period: 2012–2017
Monetary unit: US dollars
Data Communications Participants in Latin America
•In the telecom service industry, the data communications market is one of the most competitive in Latin America. América Móvil and Telefónica compete throughout the region, both in the corporate and SMB segments.
•BT, Level X and Orange focus on large corporations and multinational businesses. There is a wide geographic scope of these X carriers, as they tend to follow multinational clients to wherever they operate.
•In each country, there are participants with limited geographic reach and focus on specific clientele. IPLAN in Argentina, GVT in Brazil, Grupo GTD in Chile, and UNE EPM in Colombia are examples for such specialized service companies.
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