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Foodservice in Western Europe: Targeting Growth Areas in a Region in Decline

  • January 2014
  • -
  • Euromonitor International
  • -
  • 54 pages

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Consumer foodservice value in Western Europe continues to decline, with no recovery in sight; nevertheless, growth opportunities remain. Chained segments are experiencing growth in all categories, and key limited-service formats, such as fast casual and specialist coffee shops, show the potential for long-term opportunities. Strategy in Western Europe is now entirely about targeting these growth areas and, within them, finding ways to appeal to the particular preferences of European consumers.

Euromonitor International's Foodservice in Western Europe: Targeting Growth Areas in a Region in Decline global briefing offers an insight into to the size and shape of the Consumer Foodservice market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading operators and brands, offers strategic analysis of key factors influencing the operating environment - be they economic/lifestyle influences, new foodservice concepts, outlet locations, menu innovation or format development. The entire industry is considered, including both chained and independent operators. Forecasts illustrate how the market is set to change and what is the criteria for success.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Foodservice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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