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Philip Morris Belgium BVBA in Tobacco (Belgium)

  • August 2015
  • -
  • Euromonitor International
  • -
  • 2 pages

Philip Morris is set to strive to maintain its brand leadership in premium cigarettes and mid-priced cigarettes by improving quality and focusing on product innovation. However, the company will also need to catch up to its global peers in smoking tobacco, where it does not hold a leading position. The company is particularly exposed to the threat of plain packaging regulation due to its dependency on high-end products and its future priority is set to involve vociferously opposing the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco, Vapour Devices.

Data coverage:: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Philip Morris Belgium BVBA in Tobacco (Belgium)
PHILIP MORRIS BELGIUM BVBA IN TOBACCO (BELGIUM)
Euromonitor International
August 2015

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Philip Morris Belgium BVBA: Key Facts
Production
Competitive Positioning
Summary 2 Philip Morris Belgium BVBA: Competitive Position 2014












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