Food and Beverage Business Confidence Report Q1 2014

  • February 2014
  • -
  • Canadean Ltd
  • -
  • 58 pages

Product Synopsis

“Food and Beverage Business Confidence Report Q1 2014” is a new report by Canadean that globally analyzes industry opinions on the latest economic and consumer issues, and their impact upon investment decisions and growth prospects within the food and beverage industry. This report also examines the executive opinion about the current and future state of the economy and its retrospective effect on the industry. Furthermore, it analyses the likely effect of supplier price changes, sales performance, and staff headcount within the industry over the next six months. In addition, it provides an overview of the key priorities, threats, and opportunities for the global food and beverage industry over the next six months. Moreover, this report provides a comparative analysis of survey results with Q4 2013 wherever applicable.

Introduction and Landscape

Why was the report written?
This report is the result of an extensive survey drawn from Canadean's exclusive panel of leading global food and beverage industry executives. The report analyzes current economic conditions prevailing across the globe and their impact on the food and beverage industry, and forecasts company and industry growth prospects over the next six months. Furthermore, it also provides information about the impact of consumer confidence, supplier prices, and staff headcount likely to affect the investment decisions of the industry over the next six months. Moreover, this report provides a comparative analysis of survey results with Q4 2013 wherever applicable.

What is the current market landscape and what is changing?
Overall, 60% and 53% of respondents expressed a positive outlook for both company and industry growth prospects over the next six months, respectively.

What are the key drivers behind recent market changes?
'Increasing sales', 'growing market share', and 'protecting market share' are the most preferred priorities by industry executives operating globally in Q1 2014. The most preferred priorities have remained the same in comparison to the Q4 2013 survey.

What makes this report unique and essential to read?
“Food and Beverage Business Confidence Report Q1 2014” is a new report by Canadean that analyzes the industry sentiments globally on the latest economic and consumer issues and their impact upon investment decisions and growth prospects within the food and beverage industry. This report also examines the executive opinion about the current and future state of the economy and its retrospective effect on the industry. Furthermore, it analyses the likely effect of supplier price changes, sales performance, and staff headcount within the industry over the next six months. In addition, it provides an overview of the key priorities, threats, and opportunities for the global food and beverage industry over the next six months. Moreover, this report provides a comparative analysis of survey results with Q4 2013 wherever applicable.

Key Features and Benefits

The report projects the current and future operating conditions of the food and beverage industry, and allows readers to make informed business decisions.

The report drives revenues by understanding the present and future economic and consumer issues, including the key growth regions.

Readers will be provided with a clear uncovering of the key challenges and opportunities, and identify the key priorities likely to affect the growth prospects of the industry.

The report clearly forecasts the change in supplier prices of various products, which are likely to influence the industry's growth prospects over the next six months.

Identifies the major changes in consumer confidence levels in the food and beverage industry over the next six months.

Key Market Issues

Globally, 46% of respondents state that they are operating in a 'stable' economic environment, while 25% state that the current economic conditions are 'unfavorable'.

Industry executives across the globe highlight the state of the global economy, and the performance of Eurozone, as key concerns over the next six months.

Executives are more pessimistic about industry growth prospects in Q1 2014 compared to Q4 2013.

Overall, 'increasing sales' is the most preferred priority by executives operating across all four regions over the next six months. The most preferred priority has remained unchanged from the Q4 2013 survey.

Executives forecast that 'raw material' prices will rise by 2.9% over the next six months.

Key Highlights

Across the global food and beverage industry, executives operating in North America forecast the highest increase in staff hiring activities over the next six months. In Q4 2013, executives operating in the Rest of the World forecast the highest increase in staff hiring activities.

An analysis of responses by global food and beverage industry executives reveals that Europe is forecast to witness the smallest sales growth of 2.3% over the next six months.

Executives highlight 'rising raw material prices' as a key concern in Asia-Pacific that could impact company performance levels over the next six months.

'Social media strategy' and 'M&A's' will be the two areas where industry executives expect to increase expenditure the most over the next six months. In the Q4 2013 survey, executives highlighted 'new product development' and 'marketing' as key areas of investment.

Increasing sales and growing market share are among the top short-term priorities for food and beverage industry executives globally.

Table Of Contents

Companies Mentioned

PepsiCo, Coca-Cola, Starbucks Coffee, Tata Global Beverages, Unilever and Cargill

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