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Yoghurt and Sour Milk Products in Pakistan

  • August 2015
  • -
  • Euromonitor International
  • -
  • 22 pages

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Yoghurt is a very popular dairy product among Pakistanis. It has many health benefits and is consumed as it is believed to aid digestion. It is also used as an ingredient in many traditional dishes, as well as after meals as a dessert. Despite its popularity, the majority of yoghurt was sold in the unpackaged/loose format. This type of yoghurt was sold at dairy shops which are present in every neighbourhood in urban and rural areas. Thus its position remained quite strong. However, with the...

Euromonitor International’s Yoghurt and Sour Milk Products in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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