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How to Spot the Next IPTV Growth Market

  • August 2009
  • -
  • Yankee Group

IPTV Hits the Hockey Stick Curve
Yankee Group estimates that there currently are just over 33
million IPTV subscribers globally. We anticipate that number will
more than triple by 2013. But unlike other markets where the
technology has been proven over the course of several years,
we believe that IPTV's growth will be highly asymmetric. Instead
of experiencing steady growth across all regions, IPTV's rapid
adoption will be concentrated in specific countries and even
regions of those countries. There will be hotspots of adoption in
limited geographic areas while much of the world continues to do
without the service.
Based on reported numbers of IPTV operators worldwide, we
see significant adoption already in what have become the ?usual
suspect countries such as France, Hong Kong, China, the United
States and the Netherlands. ...

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How to Spot the Next IPTV Growth Market

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