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Asogem Nederland BV in Consumer Appliances (Netherlands)

  • January 2016
  • -
  • Euromonitor International
  • -
  • 2 pages

Asogem’s strategy is to remain focused on expanding the distribution of international brands which compete on energy-efficiency and are user-friendly. The company’s brands are relatively unknown in the Netherlands compared with major brands. This remains an obstacle to the company’ growth, and its focus will be more on increasing brand awareness in the future. Despite this, Asogem experienced substantial growth over the last few years, owing to its strategy of targeting the so called “smart...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Appliances market;
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Table Of Contents

Asogem Nederland BV in Consumer Appliances (Netherlands)
Euromonitor International
January 2016


Strategic Direction
Key Facts
Summary 1 Asogem Nederland BV: Key Facts
Competitive Positioning
Summary 2 Asogem Nederland BV: Competitive Position 2015

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