Table of Contents
Overall sales of alcoholic drinks continue to decline, albeit by less than 1%, in volume in 2013 due to structural factors such as the ongoing drop of on-trade sales and the impact of new taxes. Wine, the most valuable category, still faces the drop of old-fashioned fortified wine, the erosion of consumption of red wine and the surprising fall of sparkling wines. Only still rosé wine posts appreciable growth. Sales of spirits progressively recover from their drop in 2012; the year of the Fillon...
Euromonitor International’s Alcoholic Drinks in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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