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Egypt Consumer Electronics Report Q3 2016

  • June 2016
  • -
  • Business Monitor International
  • -
  • 64 pages

Includes 3 FREE quarterly updates

BMI View: Rising incomes, positive demographic trends and stronger economic growth from 2017 willsupport fast growth in consumer electronics device spending in Egypt as vendors tap into the opportunitypresented by relatively low device penetration rates. We forecast total device spending will increase at aCAGR of 5.9% over 2016-2020 to reach USD5.0bn in 2020. Another factor supporting our positive outlookis the fact that the global boom in smartphones and tablets in emerging markets coincided with a period ofpolitical and economic instability in Egypt, and as such, even after two years of strong growth, bothmarkets remain underpenetrated when compared to peers.

Latest Updates And Industry Developments

- Computer Hardware Sales: USD994mn in 2016 to USD1.21bn in 2020, a compound annual growthrate (CAGR) of 5.0%. Educational procurement and retail spending as incomes rise will drive growth asvendors target significant number of first-time buyers as reflected in low PC penetration rates.

- AV Sales: USD671mn in 2016 to USD774mn in 2020, a CAGR of 3.6%. Increases in local productionand increased affordability as households accrue additional purchasing power will drive TV set spendinghigher, but digital camera cannibalisation will be a drag and make AV underperforming segment.

- Handset Sales: USD2.31bn in 2016 to USD3.02bn in 2020, a CAGR of 6.9% in US dollar terms. Thelargest and best performing device segment still has room for continued growth through first-timesmartphone upgrades, which we expect to sustain outperformance over the medium term.

Table Of Contents

Egypt Consumer Electronics Report Q3 2016
BMI Industry View 7
Latest Updates And Industry Developments 7
SWOT 9
Consumer Electronics Market 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (Egypt 2014-2020) 15
Industry Risk/Reward Index 16
Table: Middle East And Africa Consumer Electronics Risk/Reward Index, Q3 2016 20
Market Overview 21
Recent Developments 21
Computers 21
Table: PC Sales (Egypt 2014-2020) 21
AV Devices 27
Table: AV Sales (Egypt 2014-2020) 27
Mobile Handsets 32
Table: Mobile Communications (Egypt 2014-2020) 32
Industry Trends And Developments 40
Electronics Trade 40
Table: Africa Consumer Electronics (CE) Trade, 2010-2015 40
Table: Egypt Consumer Electronics (CE) Trade, 2010-2015 41
Operational Risk And Government Policy 42
Industry Breakdown 43
Table: Egypt Electronics Industry, 2009-2013 45
Regulatory Development 46
Table: Government Authorities 46
Competitive Landscape 50
Retailers 50
Table: Selected Electronics Retailers 50
Table: Selected Online Retailers 50
Consumer Electronics Companies 51
Table: Samsung Electronics 51
Table: Nokia 52
Table: International Electrical Products 53
Table: Benha Electronics (Katron) 53
Table: El Araby Group 54
Demographic Forecast 55
Demographic Outlook 55
Table: Population Headline Indicators (Egypt 1990-2025) 56
Table: Key Population Ratios (Egypt 1990-2025) 56
Table: Urban/Rural Population and Life Expectancy (Egypt 1990-2025) 57
Table: Population By Age Group (Egypt 1990-2025) 57
Table: Population By Age Group % (Egypt 1990-2025) 58
Methodology 60
Industry Forecast Methodology 60
Sector-Specific Methodology 61
Sources 61
Risk/Reward Index Methodology 62
Sector-Specific Methodology 63
Table: Consumer Electronics Risk/Reward Index Indicators 63
Table: Weighting Of Indicators 64

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