Unilever Finland aims to remain the leading player in home care. The company’s strategy is focused on building and maintaining a loyal consumer base by offering high-quality modern home care products. Unilever is predicted to pay special attention to more advanced and premium lines over the forecast period, developing new products and investing in advertising campaigns in order to defend and grow its value share.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Unilever Finland Oy in Home Care (Finland) UNILEVER FINLAND OY IN HOME CARE (FINLAND) Euromonitor International January 2017
LIST OF CONTENTS AND TABLES Strategic Direction Key Facts Summary 1 Unilever Finland Oy: Key Facts Summary 2 Unilever Finland Oy: Operational Indicators Competitive Positioning Summary 3 Unilever Finland Oy: Competitive Position 2016