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Incontinence in Kazakhstan

  • March 2016
  • -
  • Euromonitor International
  • -
  • 16 pages

The increasing standard of living and the ageing of the Kazakhstani population contributed to higher sales of incontinence products to older consumers in 2015; however, this was only observable amongst those living in urban areas with high disposable incomes. Incontinence products were still considered expensive in Kazakhstan. In addition, these products continued to lack promotion and had a low level of consumer awareness compared with sanitary protection products or nappies.

Euromonitor International’ s Incontinence in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Light Incontinence, Moderate/Heavy Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Incontinence market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Incontinence in Kazakhstan
INCONTINENCE IN KAZAKHSTAN
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Incontinence by Category: Value 2010-2015
Table 2 Retail Sales of Incontinence by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Incontinence: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Incontinence: % Value 2012-2015
Table 5 Forecast Sales of Retail Incontinence by Category: Value 2015-2020
Table 6 Forecast Sales of Retail Incontinence by Category: % Value Growth 2015-2020
Executive Summary
Increasing Standard of Living and Urbanisation Support Sales
Devaluation of National Currency in 2015
International Manufacturers Are the Leaders Within Tissue and Hygiene
Competition Between Grocery Retailers and Non-grocery Retailers
Slower Value Growth Projected for the Forecast Period
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources

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